Pro-Choice

**The Behavior Gap: Where Products Win or Lose** Teams today have more data than ever, and yet many still struggle to understand why customers adopt, engage with, or abandon their products. Teams sprint, ship faster, and chase more signals… all while metrics stall and confidence drops. The missing piece isn’t more data. It’s often the behavioral insight between the metrics, explaining why the numbers move in the first place. Dashboards can tell you what customers did, but understanding why they did it (and how to influence what they do next) requires a deeper blend of insights. This session is about closing that gap. Drawing from real-world experience designing and scaling products as [ZoCo Design](https://zocodesign.com/)’s CEO, [Lacey](https://www.linkedin.com/in/laceypicazo/) will share how to cut through the noise and identify the insights that actually change behavior—moving people, and moving metrics. You’ll learn: * Why understanding customer behavior is a quant and qual challenge * How to spot the signals that actually predict behavior change * Where AI accelerates insight, and where it creates distraction * How to get meaningfully closer to customers, without adding more tools This talk reframes how to evaluate performance and identify what levers actually improve it, helping your team to make smarter bets with greater confidence. Every meaningful outcome is driven by behavior change. And when you know how to design for behavior, you stop guessing, and start building things that work. **About Our Speaker** [Lacey Picazo](https://www.linkedin.com/in/laceypicazo/) is the Founder and CEO of ZoCo, a healthcare product studio that turns complex, high-stakes ideas into products that drive real-world adoption. She partners with healthcare organizations to uncover critical care delivery insights, focus product strategy through behavior design, and build solutions that patients and providers actually use. Thanks to our 2026 sponsors: [Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro) More info at [cbusdaw.com](https://cbusdaw.com)

**✅ Salsa Wednesdays with Todd Smith!** **👉 Beginner Salsa Class** **$15 In Advance / $20 At the Door** 7:00 pm – 7:15 pm … Registration 7:15 pm – 8:15 pm … Beginner Class **👉 Intermediate Salsa Class** **= $15 In Advance / $20 At the Door** 8:15 pm – 8:30 pm Registration 8:30 pm – 9:30 pm Intermediate Class **👉 If You Take Both Salsa Classes** **= $25 In Advance / $35 At the Door** **👉 Buy Advance Tickets Now at:** https://columbussalsadancing.com/salsa-wednesdays-dance-class-tickets/ **👉 Questions? Text Todd @ (614) 774-8146**

Let’s meet and share discussion of the James Baldwin short story collection, Going to Meet The Man.

Join us for Sharp Objects by Gillian Flynn! Fresh from a brief stay at a psych hospital, reporter Camille Preaker faces a troubling assignment: she must return to her tiny hometown to cover the unsolved murder of a preteen girl and the disappearance of another. For years, Camille has hardly spoken to her neurotic, hypochondriac mother or to the half-sister she barely knows: a beautiful thirteen-year-old with an eerie grip on the town. Now, installed in her old bedroom in her family's Victorian mansion, Camille finds herself identifying with the young victims—a bit too strongly. Dogged by her own demons, she must unravel the psychological puzzle of her own past if she wants to get the story-and survive this homecoming.

Our monthly PHP meetup. A virtual shindig courtesy of Zoom. Check back here for the details around 6:15 pm

**When:** Saturday\, June 13th \| 2:00 PM – 5:00 PM **Where:** [1124 Parsons Ave, Columbus, OH 43206](https://twodollarradiohq.com/about-us) Looking for a night of meaningful connection and great vegan food? Join us at [Two Dollar Radio Headquarters](https://www.google.com/viewer/place?mid=/g/11fkn49_yq&sa=X&ved=2ahUKEwj14_nkjsWSAxVt4ckDHdRCH4oQqdYPegYIAQgFEAI) for a special community gathering! **What’s on the menu?** While [2$R](https://www.google.com/viewer/place?mid=/g/11fkn49_yq&sa=X&ved=2ahUKEwj14_nkjsWSAxVt4ckDHdRCH4oQqdYPegYIAQgGEAI) typically serves a selection of [house-made sandwiches](https://twodollarradiohq.com/weekly-food) and vegan pastries, they are creating a **special menu** specifically for our event. You can also grab a coffee, tea, or a drink from their [full bar](https://twodollarradiohq.com/) of cocktails and beer. **The Main Event:** * **Play:** Bring a favorite game from home to share or dive into the ones available at the shop. * **Connect:** Meet new and old friends in a space that values independent culture and plant-based living. * **Support:** Help us champion a local, family-owned vegan business that doubles as a powerhouse [indie book publisher](https://twodollarradio.com/pages/headquarters). **Parking Instructions:** * **Street Parking:** There is free public street parking available on both sides of Parsons Avenue and on the surrounding residential side streets. * **Lot Parking:** The [Columbus Metropolitan Library](https://www.google.com/viewer/place?mid=/g/126262ks5&sa=X&ved=2ahUKEwj14_nkjsWSAxVt4ckDHdRCH4oQqdYPegYIAQgKEAM) lot (1113 Parsons Ave) is located directly across the street and is available for guest use **only after the library has closed**. On Saturdays, the lot is typically available starting at 6:00 PM. * **Bike Parking:** For those cycling, there is a bike rack conveniently located at the corner of Cline and Parsons.

The Alliance is part of the Greater Central Ohio Chapter of the Barbershop Harmony Society. We are an all-voices chorus dedicated to providing an inclusive environment for all those who love to sing, regardless of their race, gender identity, sexual orientation or musical background. The Alliance is the first and only all-voices barbershop chorus in Central Ohio. **Who:** Anyone with a passion for singing at a high level. Previous barbershop chorus/quartet experience not required. **When:** The Alliance rehearses weekly on Thursdays from 7pm-10pm. **Where:** Lord Of Life Lutheran Church: 2480 W Dublin Granville Rd, Columbus, OH 43235 To become a full member of The Alliance, we welcome you to start by visiting us for a few rehearsals to experience the group and sing with us! Then, you may begin the 2-part audition process for membership: the assessement, and audition. We strive to make our auditions as stress-free as possible to help you let your best singing self shine.

Whether you've never done improv before, or you've done it for so long you were quoted in *Truth in Comedy*, or anywhere in between, come join us! Swing by *Gresso's* for the **Columbus Improv Comedy Meetup**! The idea behind improvised comedy is to create entire scenes from scratch. A suggestion is taken from the audience and laughter is built on the spot. This can be done in game form, like *Whose Line Is It Anyway, Make Some Noise,* or *Wild 'n Out*; it can also be done in a longer way, to tell a complicated story, like *TJ & Dave*. Our meetup, which is central Ohio's longest running (and FREE!) weekly comedy event, brings the games for you to play in a safe, supportive, and compassionate environment. Afterward, many members will hang out in *Gresso's* itself and get to know each other. Not only is this a lot of fun, but you get to work on thinking faster on your feet, your public speaking, plus it's an excellent way to meet new people and build relationships that will last a lifetime, and you do that while laughing your butt off! Ask yourself if you want to join the **Columbus Improv Comedy Meetup**, and say "*Yes, And*" that you'll have a blast!

A time to make signs, pack swag bags, and have fun together in anticipation for the Pride festivities the week after.

Come attend a free in-person seminar where you will find out why you: -Feel isolated -Can't express yourself openly -Get nervous or anxious in front of people -Run out of things to say or feel tongue-tied -Feel introverted -Don't feel comfortable in any social setting -Can't make more friends -Are shy and miss opportunities to connect in a meaningful way And we cover what you can do about any one, some or all of the above. This seminar is the weapon against loneliness, isolation and boredom, come join us! COME TO THIS SEMINAR AND LEARN THE SECRETS TODAY This seminar is brought to you by the Dianetics & Scientology Life Improvement Center. 1266 Dublin Road, Columbus, Ohio 43215

Early-bird coffee and conversation at [Crimson Cup Coffee Shop - Clintonville](https://www.crimsoncup.com/about/location/clintonville)!

Join Voice Over Pros Of Ohio for an exciting morning of networking, and exploring opportunities in the world of voice acting. Whether you're a seasoned professional or just starting out, this event is perfect for expanding your network, learning how to start a VO business, and for honing your skills. Connect with fellow voice actors and VO experts, that will help you succeed in your voice over business. This event will feature discussions on professional development, entrepreneurship in the voice over industry, with tips for navigating the world of voice acting. Don't miss this unique opportunity to learn from others, collaborate with like-minded individuals, and take your voice over career to the next level. Join us Saturday, March 28, from 10am - 12pm and learn how to start or grow your voice over business. Let your voice be heard! The $10 fee covers refreshments and door prizes.

## 🤝 Host Information A co-hosted event by ProductTank Columbus & Women in Product Columbus 💡 About the Workshop AI adoption is stalling across organizations — not because of a lack of motivation or tools, but because it's fundamentally a behavior design challenge. This hands-on workshop applies proven Behavior Design models and methods to help you move from a vague organizational wish to boost AI adoption to 3-5 concrete, testable interventions you can act on starting tomorrow. Whether you're a product manager, on a product team, or just someone trying to get AI to actually stick at work, you'll leave with a clear picture of what's worth focusing on, what to ignore, and how to drive real, sustained adoption — no guesswork required. 🛠️ What to Bring Laptop: Fully charged and ready to go. AI Assistant: Have your favorite AI assistant pulled up. (Dom will be using Claude, but feel free to use whichever assistant you prefer!) 🍕 Logistics & Perks Food & Drink: Pizza and drinks provided! Parking: Plenty of free spaces available on-site. ###

Sleep in on Sundays. When you've had your fill of pajama-time, roll out and have some tasty brunch with your fellow Humanists!

We will be marching again this summer at Pride. Come ready to show your Pride and stand-up for every human's right to love, respect, and family! * **Step-off:** 10:30AM * **Route:** TBA * **Lineup info:** TBA

The restaurant’s website doesn’t have the dinner menu listed. I took a picture of the dinner menu.