A recipe for platform features adoption at Mastercard

Within Mastercard, the Data & Services organization develops analytic enterprise software products. A robust platform supports 300+ developers building 15+ software products. In this webinar, Brian illustrates the platform team's approach to driving the adoption of platform features, such as their design system, by understanding and appealing to their customers' strategic priorities.

During this webinar, we’ll discuss:

• How the platform team used data to convert sceptics into advocates
• The two fundamentally different ways to pitch a project to a product team, and why one of them is significantly more likely to get buy-in
• Considerations when establishing phases or milestones for a platform feature being rolled out

After a 30-minute talk there’ll be a 15-minute Q&A, for which we encourage you to submit any questions in advance.

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Speaker:
Brian Dorsey
Director of Platform Product Management at Mastercard Data & Services
Brian arrived at Mastercard by way of the acquisition of the software company Applied Predictive Technologies (APT), where he had been working as a business consultant. As part of the transition, Brian shifted into a product role and quickly gravitated towards working with the platform team. The last few years of Brian's career have focused on the core services, libraries, etc., offered by the developer platform and growing a strong platform product management team.

Disclaimer: We use Zoom for the webinar stream. The link to the webinar will be sent upon your registration to your email.