The Formula for Success: Applying Physics Principles in Tech Leadership

Join the Princeton Tech Meetup community for an evening of networking, collaboration, and insightful discussions on Applying Physics Principles in Tech Leadership as The Formula for Success.

Speakers:
Diana Cano, PhD & Ido Shatzky

Diana and Ido published their book Management is Not Rocket Science… It’s Just Physics in July 2023.

Diana Cano, PhD -

Diana Cano recently completed a 2-year accelerated product development program as senior vice president of the enterprise technology program management office (PMO), platform engineering (DevOps) and quality assurance (QA) at a leading audio content and entertainment company.
Prior to her last role, she spent 20 years at Educational Testing Service (ETS) empowering the research and assessment development division and scoring operations, serving in two divisional chief information officer (CIO) roles. At ETS, she earned three US patents for innovations in assessment. She began her career with 10 years in factory automation and robotics specializing in global package distribution.

Ido Shatzky -

Currently, Ido Shatzky is an independent consultant that provides go-to-market and business development services to entrepreneurial SaaS companies in the USA, Israel, and the Czech Republic, covering topics such as machine learning, mobile applications, cybersecurity, retailers’ technology, neuroscience, and single sign-on solutions.
Before his current role, he spent more than 25 years in sales organizations, leading teams in entrepreneurship at mid-size companies. During this time, he walked the walk and talked the talk by implementing the MGU framework to reach and exceed the team sales target. The same framework was used in different industries across the sale cycle, from opening new markets to increasing the penetration of existing customers. Every year, when the sales team gets their targets, the first thought is how to reach them. Ido used the spring theory time after time to eliminate skepticism, recruit early adopters and influencers, and demonstrate to the organization that it can be done.