StreamAlive User Group

Peter Claridge

Neela Saldanha on what we can learn from behavioral science

Online event

"If only we had a bigger marketing budget" said every marketing person everywhere. "We'd be the market leader for sure."

But when you're a smaller company or a one-person army, every dollar counts. Splashing money on 'awareness' and 'branding' campaigns isn't always a viable option. You have to turn those advertising dollars into revenue or else the business is in trouble.
​Jessie Paul has been consulting businesses large and small for over 20 years on how to stretch marketing budgets and avoid costly advertising campaigns altogether.

​Drawing on her experience in marketing leadership roles in some of India's largest IT companies, Jessie has built a repeatable framework and strategy that any business can use to make themselves heard in a crowded market place.

She'll show you how household names like Zara, Zoom, Canva, and many more brands have grown to multi-billion dollar companies without relying on conventional advertising.

​While you may or may not have such lofty goals for your business, the strategies and techniques these companies employed can be replicated by any business, and Jessie will show you how.

​This workshop is for entrepreneurs who are looking for leverage to grow their business, marketers at companies that don't have a marketing budget, and CMOs who want to find a path to higher revenues.

​Join this workshop to learn:

* ​How to position your business using the branded house approach
* ​How the 4Ps and ABCDs of marketing should be used in the digital-first world
* ​The role of personal branding to grow your business
* ​How to test multiple messages and visuals without spending a tonne of money

​This is a workshop no entrepreneur or marketer can afford to miss (literally!). Registration is free, but seats are limited, so save yours today to avoid disappointment!

Nidhi Shetty

Marketing without a budget. How any brand can compete and win

Manish has been consulting companies and teaching India's brightest minds about using simple tools to understand complicated topics and problems.

​If you're faced with complex problems at work, or want to understand complicated topics like climate change, join Manish's workshop where he'll give you the tools you need to turn the complex into something that can be understood by everyone.

Simple tools to understand complex stuff: a fun intro to systems thinking

​Tatiana Rodriguez has made it her life's mission to facilitate communication and create better learning experiences for students.

​In this workshop, Tatiana talks about the simple techniques she used to conquer her virtual stage fright and help her be more relaxed while presenting to a virtual audience.

Simple techniques to conquering your virtual stage fright

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