Building a Better Partnership with Product Management


Details
PLEASE REGISTER HERE:
https://ti.to/product-marketing-alliance/boston-panel-oct2019
Welcome to the Boston Product Marketing Alliance's panel! This panel will cover the challenges and successes found when working with Product Management. We've brought together experienced Product Marketing leaders to share insights and tips for how to work best with the Product Management team.
Details
Date:
Wednesday, November 13th, 6:00pm - 8:00pm
Location:
Mendix Office - 22 Boston Wharf Rd 8th Floor, Boston, MA 02210
Schedule:
6 - 6:30 PM - Check-in and networking (with refreshments)
6:30 - 7:30 PM - Panel Discussion & Q&A:
Jasmine Gee, Head of Marketing, Firefly Health
Ali Hanyaloglu, Sr. Director of Product Marketing, Coveo
Molly Conway, Director of Product Marketing, Carbon Black
Dina Durutlic, Product Marketing Manager, Mendix (Moderator)
7:30 - 8 PM - Networking and drinks
Our Panelists
Jasmine Gee, Head of Marketing, Firefly Health
Jasmine Gee is the Head of Marketing at Firefly Health, an early-stage startup working to transform how healthcare is delivered. Prior to joining Firefly, Jasmine worked at athenahealth, the nation’s largest provider of cloud-based business services for medical groups and health systems. During her 18 years at athenahealth, Jasmine held a variety of roles across professional services, product management, product strategy, corporate development, and marketing. Her last position at athenahealth was the Executive Director of Product Marketing, where she led the go-to-market efforts for the company’s billion-dollar ambulatory service portfolio.
Jasmine holds a Bachelor of Arts degree in Biochemical Sciences from Harvard University.
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Ali Hanyaloglu, Sr. Director of Product Marketing, Coveo
Ali Hanyaloglu is the Senior Director of Product Marketing at Coveo. With experience in product marketing at leading technology companies including Adobe and Criteo, he leads a team of brilliant marketers that identify the benefits of Coveo’s AI-powered technology, platform and products, and then brings them to life in the language of the customer. He is passionate about compelling story-telling methods, helping find ways to address customer challenges, and enabling others to have their own productive conversations. Originally from the UK, he now calls Massachusetts home with his family and large collection of vintage camera gear.
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Molly Conway, Director of Product Marketing, Carbon Black
Molly Conway is the Director of Product Marketing at Carbon Black, where she leads the go-to-market strategy for their $100M/year cloud platform. Molly came to Carbon Black from Castlight Health in San Francisco, where she helped build the PMM team and transformed the company's GTM strategy to selling a platform. Prior to that, Molly led Product Marketing for U.S. Commercial and Canada at Cisco, and was a marketing consultant for Fortune 500 companies. She has an MBA from the MIT Sloan School of Management and a BA from the University of Michigan.
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Dina Durutlic, Product Marketing Manager, Mendix
We can't wait to see you there!

Building a Better Partnership with Product Management