Building Strong Partnerships between Product Managers and Product Marketers

Same Challenges, Different Approaches: Building Strong Partnerships between Product Managers and Product Marketers

Join us as we explore how product managers and marketers can best work together from planning to launching new products and features in an exclusive partnership between BPMA and PMA (Product Marketing Alliance).

We'll be featuring a panel of pairs of product managers and product marketers who have worked together, and each pair will discuss where their partnerships have succeeded, the pitfalls of these parties not working closely together, and the challenges they've needed to overcome in order to be in sync with one another.

Agenda for the Evening:
7:00pm - 8:00pm - Paired panel with product managers and product marketers, moderated by Steve Robins, President of BPMA
8:00pm - 8:30pm - Networking in Zoom breakout rooms

About The Speakers:

• Moderator: Steve Robins, President of BPMA
• Izzat Jarudi, Director of Product Management, Cambridge Mobile Telematics
• Emily DiPietro, Director of Product Marketing, Cambridge Mobile Telematics
• Chris Petersen, Independent Consultant, Petersen Product Strategy (previously at Carbonite)
• Amanda Bohne, Chief Marketing Officer, AppNeta (previously at Carbonite)
• G. Oliver Young, Director of Product Management, Sonos (previously at LogMeIn)
• Aaron Brennan, Director of Product Marketing, airSlate (previously at LogMeIn)

Method to Join:
Event link will be emailed 1 day in advance to those who register via the BPMA website: https://www.bostonproducts.org/event/product-managers-product-marketers