The (not so) secret market you’re not tapping into


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Did you know that 1 in 4 New Zealanders have a disability? That's 1.1 million people, with a spending capacity of NZD$1.2 billion. Accessibility isn't just a legal obligation - it's a strategic advantage: 20% of organisations believe increasing accessibility can expand their customer base, while 63% say it improves the digital experience for all their users. Further, embedding accessibility leads to more resilient, secure, and scalable products.
Join us for an engaging session with Maia Miller, web accessibility specialist and managing director of Aleph Accessibility. In this talk, we'll get pragmatic about web accessibility: Is it worth it? What are the benefits, beyond the "right thing to do"? How do you get stakeholders on board, and what role do Product Owners and Managers play in web accessibility?
With only 3% of organisations in NZ meeting accessibility standards and a growing number of lawsuits worldwide, it's clear that many are falling short. Don't fall behind and lose out on this profitable, expanding market. Unlock the advantages of web accessibility so you can create leading, innovative and successful digital products.
Maia is a certified Web Accessibility Specialist and the big-boss at Aleph Accessibility - Offering unparalleled services in accessibility auditing, training and consulting to help you eliminate confusion around WCAG compliance and achieve your digital goals.
When Maia isn't talking tech, she's upside-down in a handstand, hiking the Rockies, or crocheting her next blanket - not all at the same time!

The (not so) secret market you’re not tapping into