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Ever wondered how a simple idea transforms into an app you can't live without? That’s the magic of Product Management.
Often called the "connective tissue" of a company, Product Managers (PMs) sit at the unique intersection of Business, Technology, and User Experience. They aren't just "project managers" focused on timelines; they are the strategic visionaries who decide what gets built and why it matters.
What does a Product Manager actually do?
In this "Product Management 101" session, we'll strip away the jargon and look at the daily reality of the role. A PM’s job is to:

  • Identify Problems Worth Solving: PMs conduct deep market and user research to find pain points that real people actually care about.
  • Define the Vision & Roadmap: They create the "North Star" for the product, deciding which features to build now and which to save for later.
  • Lead Without Authority: PMs don't usually manage teams directly. Instead, they must master the art of influence to align designers, engineers, and marketers toward a single goal.
  • Ruthlessly Prioritize: With limited time and resources, PMs make the hard calls—balancing business goals with technical feasibility and customer needs.
  • Measure Success: They dive into the data after launch to see what’s working, what’s failing, and how to iterate for the next version.

Whether you’re an aspiring PM, a developer curious about the "business side," or just someone who wants to understand how tech products really come to life, come join us for a deep dive into the "Mini-CEO" of the tech world.

Related topics

Events in Christchurch, NZ
Innovation
Business Strategy
Product Design
Product Management
Product Development

Sponsors

Multiplier

Multiplier

Founding Sponsor

Sourced

Sourced

Event sponsor

Callaghan Innovation

Callaghan Innovation

Venue sponsor

Seequent

Seequent

Event Sponsor

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