Google Cloud Product Lead on Enterprise SaaS Products into Startups and SMBs
Details
TOPIC: Google Cloud Product Lead on Expanding Enterprise SaaS Products into Startups and SMBs
How can enterprise SaaS products expand into startups and SMBs? Established SaaS products continuously face disruption risks from niche players. The key to sustainable growth is to expand from enterprises into SMBs and high growth startups. In this webinar, Google Cloud Product Marketing Lead Varun Krovvidi speaks on how Goliath can defend against David using frictionless onboarding, laser focused go-to-market strategies, and rethinking pricing models.
About the speaker: I am passionate about helping B2B SaaS products and founders with growth by unlocking new markets and personas using Product-led growth. I have over 12+ years of esoteric experience across building & launching tech products playing different roles (product development, technology strategy consulting, and product marketing) across various industries (financial services, B2B technology, and EdTech).
I love working bringing transformative value to consumers of different backgrounds using B2B SaaS products. My experience working across different roles helps me empathize and work with cross-functional partners in large organizations to drive effective go-to-market strategies and launch products.
AGENDA
- 4:00 pm: Welcome & Introductions
- 4:05 pm: Speaker Presentation followed by Q&A Session
- 5:00 pm: Event Ends
Please note this event is free thanks to the patronage of our generous partners: we are grateful for their support! Products That Count shares limited contact information with them.