Finding Product–Market Fit (and Surviving B2B2C Mode)

We’re back at Ormeau Baths, the beating heart of Belfast’s startup scene, for an evening all about the messy, magical pursuit of product–market fit.

Our headline speaker, David, Head of Product at Stora, will take us through “B2B2C: The Hardest Mode in Product” — lessons from building for two customer types at once, and what that means for finding (and keeping) Product Market Fit

We’ll also share insights from our recent ProductTank Belfast community survey — from your favourite event days to the topics you’re itching to explore — and introduce one new, and one familiar organiser, Emma and Jonny.

Expect great conversation, a bit of product therapy, and maybe even a pint or two.