LAUNCH CODE: Mastering the Art of Assessing Product Opportunities

Our cognitive limitations of managing large volumes of information is real. The breadth of information and data can be overwhelming, and a set of common cognitive errors and biased decision-making can lead to decision-making mistakes. Overcoming biases when sorting through the volumes of conflicting data to weigh a product’s viability is a challenge for many teams, and market dynamics are often misread.

Overcome common errors by exploring advanced methods and tools for decoding market data to make informed decisions that drive strategic product innovation. Discover how data-driven insights can optimize product strategy and enhance business outcomes.

Discussion will include:

• Reducing biased decision-making
• Creating a scoring rubric to govern decision-making
• What key metrics and data points should you consider aligning in your executive team's roadmap decision-making for a customer-centric product strategy?
• How to evaluate product quality: are you selling Champaign or Dog Food