Money Stories and Earning Our Keep with Rich Mironov

Product managers talk about features. Executives talk about revenue.

If you have ever walked into a leadership review armed with a perfectly groomed backlog and walked out wondering why the funding conversation went sideways, this session is for you.

Don’t bring a backlog to a fistfight.
In this live virtual session, joining us from Portugal, Rich Mironov will walk us through the concept of Money Stories - how product and technical leaders translate what they are building into how it will make money and why that work is essential. In language executives actually care about.
Because here is the hard truth: Product leaders are measured on business outcomes, not roadmaps.

You will learn:

• How to connect product work directly to revenue, margin, retention, and growth
• How executives actually evaluate product leaders
• How to reframe feature discussions into business impact conversations
• How to earn the resources and respect your team deserves

📍 Virtual (Zoom link shared after registration)
🗓 March 4
⏰ 4:00–5:30 PM Central

Come ready to rethink how you talk about value.