Stop the AI Sideshow: How to Build Truly Dynamic Products

AI is no longer optional. But most product teams are still chasing competitors, bolting LLMs onto old roadmaps, or letting engineering lead the strategy. It’s time for a better approach.

Join AI-native product leaders Eliza Cabrera, Principal AI PM at Workday, and Jeremy Silva, Product Lead for Freeplay, for a practical session on how to build dynamic products — ones that learn, adapt, and evolve over time.

You’ll walk away with:

• A crawl → walk → run framework for AI capability maturity
• Insight into the biggest gotchas teams face when building AI-native products
• Tangible steps for shifting from static features to dynamic systems
• A better way to differentiate, move faster, and build smarter

This session is designed for product managers, designers, and product leaders who are serious about leveling up in the age of AI. No hype — just real frameworks and real lessons from people doing the work.

This isn’t theory — Eliza and Jeremy have been in the trenches building AI-powered products, and they’re ready to share what works (and what doesn’t). This talk was one of the few selected to be given at the recent AI Engineering World Summit conference in San Francisco, and we’re lucky enough to have them come present it to us in person!

Note: BurnDown is opening this night JUST FOR US! So beverage purchases and tips will support the gracious staff. Also, no food options will be available.

Speaker Bios:

Eliza Cabrera, Principal AI PM @ Workday – Product leader focused on AI-native experiences. Known for turning emerging tech into real customer value.

Jeremy Silva, Product Lead @ Freeplay – Builder, strategist, and AI product thinker. Specializes in helping product orgs shift from static systems to adaptive, evolving products.