The Human Cost of Heartless Design

Join us for a thought-provoking session that challenges how we think about product design, responsibility, and the real-world consequences of our work.

In this unique case study presentation, User Experience Designer Ashton Gideon takes us beyond screens and into a story of how a seemingly small product decision contributed to a national tragedy. It reveals the often unseen role product teams play in protecting the people who use what we build.

Whether you're a product manager, designer, developer, or data scientist, this session will prompt deep reflection on the quiet weight of our decisions and the lives that carry them forward.

Come ready for a gripping story, haunting questions, and a renewed sense of purpose in the work we all do.

Sponsored by The Kavaliro Group and Legacy Aleworks