ProductTank Kraków - #35

Name: ProductTank Kraków - #35
Start: 2024-04-10T18:00:00+02:00
End: 2024-04-10T21:00:00+02:00
Location: GPC Global Technology Center Sp. z o.o.

Hosted By

Beata K. and Michal K.

Details

Hello Product People !

We are happy to invite you to the next event in 2024 during which you will hear intresting talks followed by networking part.

Our first guests will be Varun Aggarwal who will visit us with his lecture about Building habit forming products and services

Building habit-forming products involves understanding users' needs, designing seamless solutions, and reinforcing behaviors. Start by identifying user desires and integrate your product into their routines. Use triggers to prompt action, establish clear routines, and reward users for engagement. Continuously iterate based on feedback and consider ethical implications. Some more insights, some more interesting facts, come and join to learn more on how to create habit forming products that enhance user experiences.

BIO:
Varun…born and raised in India. He did his Masters in Public relations with an advanced diploma in Travel & Tourism, and product management certification from scrum. Currently works as Senior Manager in Product Management with Sabre Polska. In totality he has over 16 years of experience in Product Management, Airline Account Management and Business Consultancy in the aviation and travel ICT industry. He relocated to Krakow, Poland with his wife and daughter in 2022. Outside work, enjoys exploring lesser travelled places, indulging in outdoor sports and upskilling on new technologies and automation.

Our second speaker will be Mariia Rusan who will tell us about The Wix Way of Doing Products

During the talk we will delve into the key principles, methods, and tools used by Wix Product Managers to create top-notch products in a competitive landscape. This talk is a concise guide to understanding the essence of product management at Wix.

BIO:
With a background in QA, Mariia transitioned to Product Management driven by her passion for product creation. For the past 5 years at Wix.com, she's specialized in crafting SAAS products for B2B and B2C markets, with a primary focus on no-code solutions and CMS.

Agenda