August ProductTank

ProductTank is all about UX Strategy this month, and - curated by one of our members Alison Austin - we have got a great line up of leading UX Practitioners for you!

Don't forget to get your tickets to our conference in September - MindtheProduct 2012 (http://conference.mindtheproduct.com/)

ProductTank August is back in the heart of Shoreditch, at Campus on 4-5 Bonhill Street. It’s equidistant to Old Street and Moorgate tube stops:

Zachary Jean Paradis, Director Experience Strategy at SapientNitro and Adjunct Professor at the IIT Institute of Design, will talk about the three myths of customer experience.

Mike Atherton, Head of UX at Huddle, will talk about branding for start-ups from a strategic and UX perspective.

Leisa Reichelt, UX Consultant, coordinates the London UX Bookclub, UX Bootcamp and UX Tuesday (accessible UX expertise for startups) will be talking about Strategic User Experience - which she's writing a book about.

There will then be a short panel discussion and Q&A with all three speakers.

Finally we will have the usual networking over drinks before we repair to a nearby pub for more drinks around 9pm!

I look forward to seeing you all there, and please do spread the word!