What gets more valuable when everything gets easier?

What gets more valuable when everything gets easier? Lessons for product managers in an AI world.

Join us for the very first ProductTank Sunshine Coast meetup! 🚀

AI is making many of the traditional activities of product management dramatically easier. PRDs can be generated in minutes. Customer interviews synthesised instantly. Prototypes built in hours instead of weeks. Entire workflows that once took days can now be done before your first coffee.

But if everything is getting easier, what becomes more valuable? In this talk, Richard Low shares lessons from the front lines of building AI-powered products and agents. Through real-world examples, live demonstrations and a few hard-earned battle scars, we'll explore where AI delivers on its promise, where it falls short, and why some of the most important product management skills are becoming more valuable, not less.

We'll look at the opportunities AI creates, the traps that catch even experienced teams, and how the role of the product manager is evolving as the cost of building continues to collapse.

You'll leave with practical examples you can apply immediately, a clearer understanding of where AI can accelerate your work, and a framework for thinking about the skills that will matter most in the years ahead. Because in a world where creating solutions is becoming easier every day, finding the right problems to solve may be the most valuable skill of all.

A special thanks to our sponsor:

Thanks to Hide and Seek Digital for sponsoring ProductTank Sunshine Coast, and to the Peregian Digital Hub for hosting us.

If you're interested in speaking at, sponsoring or hosting future ProductTank Sunshine Coast meetups, drop us a line.