The Research Thing

*Please note you will need to sign up to access the webinar at the link here. This is a joined event between Askable and the Research Thing.

As UX researchers, designers, and product leaders, staying attuned to shifting customer needs, behaviours, and priorities is paramount. However, many teams aren’t as connected to their customers as they think. Continuous Discovery provides a solution for this problem.

Join us for a webinar discussion where we dive into what continuous discovery is, who it’s for, why it’s a game-changer and more importantly how to implement it in different organisational contexts.

Why Attend This Webinar?

• Expert insights: Benefit from the wisdom of industry leaders who will share insights on continuous discovery practices in diverse organisational contexts.
• Practical perspectives: Learn from actual examples where continuous discovery practices have been implemented, common challenges that have arised and strategies for overcoming these.
• Interactive Q&A segment: Pose your specific questions in a live Q&A session, offering a chance for bespoke advice and guidance.

Whether you’re new to the concept of continuous discovery or seeking practical applications of it, don’t miss this opportunity to hear from three experts that will bring their unique insights to the conversation.

Panelists:
Pascal Raabe, Design Leader & Coach, Freelance/ Senior Research Consultant, Askable Plus
Pascal is a Human Centred Design leader, coach, and hands-on practitioner in UX and customer research. His experience spans more than a decade of UX Research and digital product design in startups, agencies and large corporates. As an Askable Plus researcher, Pascal works with diverse teams to run continuous discovery projects and transform customer insights into practical solutions for products and services.

Matthew (Matty) Finnie, Senior Product Designer, Paddle
Matthew (‘Matty’) is a Senior Product Designer at Paddle, a payment infrastructure provider for software companies, where he is focused on improving the sign up and onboarding experience. In his previous role at GoCardless, Matty grew product usage through experimentation, and drove opportunities with continuous discovery. Outside of work, Matty is an avid baker and has slowly been perfecting his banana bread recipe. He also has a passion for education and personal growth - previously teaching a course on UX Design at BrainStation and mentoring junior designers and those looking to break into the industry on ADPList.

Mark Brown, Lead Product Designer, British Airways
Currently a Lead Product Designer at British Airways, Mark is an NNgroup certified UX Designer focused on creating experiences and products that balance people, businesses and technology. He is excited by insight led design systems, continuous discovery, and product design. Outside of work, Mark loves making & mixing music.

Alex Ford (Moderator), Head of Growth UK, Askable

Agenda
12:00 PM: Introduction (The Research Thing & Askable)
12:05 PM: Panel discussion
12:45 PM: Q&A

**Sign up for the event here: **https://lu.ma/yk4xn5k6

Meet your hosts

Askable
Askable is for the legends reshaping user-centric products and experiences. With a network of certified researchers and power of AI, Askable gives you the superpower to run in-depth continuous interviews on a massive scale, all at a fraction of the cost.

Equip yourself with a platform that transforms data into actionable insights literally in minutes, saving hours of manual grunt work. With Askable, unlock new opportunities, inspire innovation, and make confident decisions. No uncertainty. No guesswork.

The Research Thing
UX research events curated by/for user researchers.