The ONE Thing You Should Be Selling (And Why It’s Not What You Think)

Most business owners are selling the wrong thing—and wondering why sales feel hard.
In this micro-course, we’ll unpack what customers actually buy, why features don’t close deals, and how to reposition what you already offer so people say yes without convincing or discounting.
You’ll walk away with:
Clarity on what your real product is
A simple shift that makes selling easier
Language you can use immediately
Perfect for business owners, coaches, freelancers, and side-hustlers who are tired of pushing.