Alternatives to Cancelling Out Agile Coaching And Saying “Agile Is Dead”.

• Do you represent an organization that is experiencing a fatigue of dealing with the agile coaching roles saga, illustrated below, and trying to build an optimal and minimally necessary fleet of highly qualified and experienced coaches?
• Are you, personally, a highly qualified and experienced coach who is struggling to find your own way to stand out in a huge ocean of title-flippers that have diluted the quality of coaching in the industry?

If the answer to one/both of the above questions is 'yes', please think about the below questions, before joining this session.

• Is your organization exhausted by the industry-wide phenomenon of “Agile Theater” and seeking reassurance that it hasn’t fallen into the trap of performative agility and fads? Reference.
• Are you curious why some companies have eliminated agile job families—and why others may follow suit? Do you want to know when it is a smart thing to do and when it is not? Reference. and Reference.
• Do you want to understand how confusion between coaching and delivery responsibilities leads to organizational decisions that cause dual harm: reduce coaching roles and compromise delivery expectations? Reference.
• Are you struggling with the false dichotomy between “Agile Coaching” and “Product Coaching,” and looking for clarification on how they are connected or different? Reference.
• Do you sense a tug-of-war between different types of coaching functions in your organization due to internal rivalry or unclear charters? Reference
• Are you unsure where the coaching function should sit within your organization, for best results —e.g. R&D, L&D, LOB, or a centralized unit? Reference
• Do you want to better understand the differences between organizational-level and team-level coaching, and when it’s appropriate for multi-team Scrum Masters to be considered team coaches? Reference
• Are you considering a shift in your engagement style—moving from consultant to full-time employee, or vice versa—and wondering how that may affect your career? Reference
• Are you seeking guidance on specializing your coaching career—for example, specifically focusing on product ownership and product management? Reference
• Would you like a preview of clearly defined agile coaching roles, including job descriptions for both agile and technical coaches? Reference
• Are you interested in exploring the career journeys of seasoned agile coaches and what it’s like to pursue coaching as a full-time profession? Reference
• Would you like to learn about the most common challenges professional coaches face, and what personal objectives they prioritize in their careers? Reference and Reference
• Are you interested in hearing real-life stories and experiences from seasoned coaching professionals that have operated on many organizational levels? Reference and Reference