A Two Person Panel Discussion/Presentation by Bill Slawski and Barbara Starr
User experience drives search engines, and hence their results. Search Engine Result Presentation/Placements naturally follow that route.
This means that search results are no longer exclusively based on just ranking criteria. Amongst other critical factors is understanding the notion of 'ordering vs ranking', the impact of context and many others.
Bill Slawski and Barbara Starr, our guest speakers
What else you will discover:
1. Understanding Google's patents that impact Search Engine Result Placements
2. Templates/slots pertaining to placing results (entities) in places such as:
-Knowledge graph panels
-Standard Organic results arenas on the screen
3. How the above pertains to:
-Rumored "buy" button supposedly coming soon
Full appetizers and Sandwich spread - courtesy of Seer Interactive and MOZ
2 drink tickets per entrant - courtesy of Seer Interactive and MOZ
Date: June 23rd, 2015
Courtyard San Diego - Old Town
2435 Jefferson Street
San Diego, California 92110 USA
Parking: FREE - Parking structure at the end of Conde Street.
Drinks: 2 free drinks per person
$25 at door
This event will sell out.
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