3 Essential Elements You Need to Convert Visitors into Paying Customers

Agenda

Networking: first 15-30 minutes with introductions. Since we meet around dinnertime, and you all know what the traffic is like around here, we allow some time for people to show up.

Presenter:
Kathy Long
Founder, Kat & Mouse Co.
http://www.katandmouse.com

Presentation details:
You just launched a shiny new website! Maybe you're a developer/consultant and a client paid for the work. Or it's your site and you did the paying. You may have even built it yourself – putting in countless hours and many months to build it because, after all, they said it was easy and it won’t cost you a cent. Whatever the case, congratulations, you're live!

You know how important it is to drive traffic to that site and – hopefully – convert those visitors into paying customers. So you've studied up on SEO, learning how to get to the top of Google results, or you've paid a professional to do it for you, and now you command a #1 position and web traffic is coming in.

The proverbial horses are at that beautiful, idyllic water’s edge, but something is wrong. Very wrong. Why aren’t they drinking? Where are all the sales you or your client expected?

The good news is you don’t need to trash it and start over any more than you need to completely tear down a house just to make it a more comfortable living space.

In this presentation web developer, conversion specialist, and SEO expert, Kathy Long, will give you a formula to get your website visitors to “drink the waters” on that pretty (or not) website of yours. And if you’re in the process or considering a new website, you’ll learn the essential elements every website and every web page needs to convince your visitors to do business with you so that it’s built right from the ground up.

WordPress challenges and solutions discussion by all after the presentation and Q&A.

"Proverbial Horses Drinking from Idyllic Waters" image by byrev via pixabay.com. (CC0 - Public Domain) https://pixabay.com/photo-87098/