Real-Time AI for High-Speed Decisioning & Hyper-Personalization in NYC

Join us for a discussion featuring Srini V. Srinivasan (Co-Founder and CTO, Aerospike) and Xiaoli Liu (Executive Director, Software Engineering, FreeWheel a Comcast company) on such topics as AI and managing complex data sets in real-time at the FreeWheel office in NYC.

• Gain insights into Real-Time AI and data management related topics
• Engage with Srini, Xiaoli and other peers
• Enjoy free beer, wine and pizza

Topic: How FreeWheel manages complex data sets and high volumes of requests in real-time by Xiaoli Liu
FreeWheel, a Comcast company, has been revolutionizing advertising technology (AdTech) for many years, serving over 90% of the top media companies in the US and Europe. Known for its precise audience targeting, FreeWheel’s technology plays a pivotal role in major events like the Super Bowl, the Olympics, and the World Cup, managing a massive scale of data—processing around 216 billion ad bid requests daily. By leveraging Aerospike, FreeWheel can effectively manage complex data sets, mixed workloads, and high volumes of requests in real-time—all crucial for success in targeted advertising and delivering audience insights.

Topic: Real-time AI for high-speed decisioning & hyper-personalization by Srini V. Srinivasan
AI-driven applications thrive on real-time, high-speed decision-making—whether for hyper-personalized experiences, fraud detection, or intelligent automation. But delivering split-second, context-aware responses isn’t just about storing data; it requires efficient indexing, adaptive retrieval, and seamless integration with evolving user behaviors.

This talk explores how AI and real-time data processing power hyper-personalization, diving into indexing strategies, retrieval optimization, and scaling techniques.

The FreeWheel HQ office is located in the heart of midtown with convenient transportation options available.