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Utilising Marketing, Technology & Data to fuel business growth

I
Hosted By
Ian D.
Utilising Marketing, Technology & Data to fuel business growth

Details

A must attend event for marketing, data professionals and other leaders who want to hear about approaches to fuelling growth and winning more customers through marketing, technology and data.

FinTech, financial services and wider technology markets are challenging and complex – companies are usually selling new products and services in markets that are extremely crowded, competing with a variety of businesses and technologies, all fighting to win new users and customers in the same space.

How can organisations cut through all of the noise and stand out from the crowd? What technologies, tactics and data can be used to build awareness, create connections and ultimately win new customers?
These are some of the questions we will be asking as we consider how businesses can successfully utilise marketing, technology and data to deliver commercial impact and fuel business growth.

Please regsiter here - Utilising marketing, technology & data to fuel business growth - FinTech-Tables

Date & Time
Thursday 7th November - 9am to 1pm
Includes a free networking lunch

Agenda
9:00 am
Arrival, networking, refreshments
9:30 am
Welcome from the Chair, Ian Davey, FinTech-Tables
9:40 am
Panel Discussion: From start up to scale up: Unlocking growth in financial services and FinTech
Mickael Paris, FinTech Scotland
Katie McKinney, Head of Marketing, Baby Ready Finance
Laura Jenkins, Marketing Director, Free Agent
Darren Cairns, Chief Marketing Officer, Zapity
10:20 am
From Disruption to Differentiation: Crafting and impactful marketing strategy in a B2B FinTech
Helen Owen, FinTech Marketing Consultant, BR-DGE
10:40 am
Networking Break
11:10 am
Data-Driven Decision Making: The Engine of Growth in Financial Services Marketing
Anton Davies, Head of Ad Smart Sales, Sky
11:50 am
Panel Discussion: MarTech Matters - Delivering business value in the age of Data & AI
James Bridgman, Senior Marketing Director, Cumming Group EMEA
12:45 pm
Closing comments from Chair
1:00 pm
Networking Lunch
2:00 pm
Close

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