It’s a V.U.C.A. World, and We Just Live In It

## Join us virtually for our April IIBA Seattle Chapter Event!

# It’s a V.U.C.A. World, and We Just Live In It

#### April 22, 2025 6:00 PM - 7:45 PM Pacific

Registration Link

### Presentation:

In this increasingly volatile, uncertain, complex and ambiguous world, business analysts can play a key role in helping today’s organizational decision makers to chart a more effective course into the future. In this brief presentation, Jay will share an overview of some of the key concepts of business analysis, strategic foresight, futurism, and business agility, and how these lenses and tools can help organizations better prepare for whatever future unfolds in front of them.

(V.U.C.A. is an acronym that stands for Volatility, Uncertainty, Complexity, and Ambiguity. The term was originally coined in the military in the 1980s, but has since been adopted in a leadership and management context to describe the environmental conditions that a leader might be required to navigate.)

Registration Link

### About the Presenter:

Jay Ashford, PMP, ACP, CBAP
Jay has worked in the information technology industry for almost 30 years, the most recent 15 of which as a consulting project manager and business analyst. He is the founder of ATS Partners, a process and technology focused consulting firm that helps clients realize top value from their technology investments, through thoughtful analysis, effective implementation, and successful adoption methodologies.

Jay teaches project management part-time at the University of San Francisco’s Masagung School of Management, and Agile Principles and Practices at the University of California Berkeley Extension. He has volunteered for the local Bay Area chapters of PMI and IIBA, is a mediocre piano and guitar player, and is a big fan of the Bay Area’s outdoor trails, as well as its local food and libation scene.

Meeting Cost:

• Free for IIBA Members and Students!
  $5 Non Members

Registration Link

There is no registration at Meetup ... use the provided link. Meeting connection info will be sent to registrants shortly before the meeting. Please register at the provided link least one day prior to event to ensure you will receive this link.

See you then!