Marketing & Selling for Hockey Stick Growth: Strategies That Work

• Every founder dreams of hockey stick growth, but few know how to achieve it.
• This workshop will reveal the strategies that have propelled other successful startups to rapid, sustainable growth, and when to apply them.
• You’ll learn the core elements you need to start with first - to set you up on the journey to get to hockey stick growth.
• You’ll discover how to apply these proven tactics to your own venture and set the stage for exponential success.

In this workshop we’ll cover:

• What Product-Market Fit really means – and why it should be your core goal to reach it before aiming for hockey stick growth.
• The foundational marketing strategies that drive explosive growth.
• How to craft compelling marketing messages.
• How to identify the right channels to use.
• How to sell to your first customers.
• This proven approach means you avoid wasting time and money marketing to customers who just aren’t interested.

About me

• Sarah Bell is a co-founder and Startup Building Adviser at LeapSheep – who have a vision to flip the 95% startup failure rate using their Startup Builder solution. Startup Builder comprises the education and software to coach founders to find their first customers and get to Product-Market Fit.
• Startup Builder has been developed and refined with 100s of founders and is expanding its tribe of fans and advocates. Startups who’ve worked with LeapSheep have 10 x the capital raising and success rates across the industry.
• This is Part 2 of a Series of Workshops to support founders build successful startups. The link to Part 1 can be found here [Finding your first paying customers (youtube.com)](https://www.youtube.com/watch?v=mWIrnOhs4Yk).