IxDA Seattle 🍿 Movie Club – Transformation by Design

Join IxDA Seattle for Movie Club, where we watch and discuss a design related movie or documentary. This month, we'll be watching Transformation by Design.

The fine line between success and failure for companies is innovation — without digital transformation, organizations can adapt or collapse. In Transformation by Design, a documentary short film by InVision, we'll travel from the Hollywood hills to the fields of a family farm to explore how digital transformation is bringing design closer to the center of every business.

This film features one-of-a-kind interviews with product and design leaders on the frontlines of digital transformation at some of the top digital companies in the world, including Netflix, BBVA, and Hulu. Whether conducting user research in a farmer's field, or training a new generation of employees on the fundamentals of design thinking, this film uncovers how companies both new and old are putting the user at the center of their business through design-driven practices, methodologies, and cultures.

We will start our online watch party at 5:30 pm, followed by a discussion session with our panelists at 6:05 pm.

💎 You can watch the film for free and at your own convenience prior to the event here, or you can bring your popcorn and watch it with us.

Agenda
5:30–6:05pm - Online watch party (bring your popcorn!)
6:05–6:45pm - Panel discussion

Discussion Panel

• Daisy Bao @Google: Daisy is a senior UX designer at Google Cloud. She leads UX design for network security products. She also runs design sprints to create product visions and strategies. Before Google, Daisy worked at NBCUniversal working on streaming services, led UX design, and created end-to-end customer experience.

• Stefania Gueorguieva @Microsoft: Stefania is an interdisciplinary product designer who is passionate about participatory design and solving complex problems outside the constraints of mediums and tools. She took a winding path into the field of UX, starting as a fine artist, then worked as a graphic designer before completing her master’s in Human Centered Design and Engineering at the University of Washington and becoming a product designer.

• Mojin Yu @Microsoft: Mojin is a designer at Microsoft working on consumer experiences for Microsoft Edge. She graduated from the Human Centered Design and Engineering Masters program at the University of Washington.

• Moderated by Sayena Majlesein – Sr. product designer at Microsoft

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Please take a moment to read through IxDA's Code of Conduct before registering.