Developing, Communicating & Understanding Your Brand Experience on Social Media

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Chapter 2 of the Social Media Marketing Strategy Plan our tribe is building together this year:

The group requested a session on "Extending the Conversation." Here it is!

Join the conversation about:

• Fundamental requirements for starting, developing and nurturing online conversations

• The importance of "why" over "what"

• What it means to have a "brand experience" and how to make it work for your social media marketing efforts

We'll share tactical best practices about generating engagement on social media posts. When to post, what type of media, appealing to EdgeRank--the Facebook algorithm that decides how many newsfeeds to which your content gets delivered--and as always, Speed Tips groups, business networking and breakfast.

There is no cost to attend and everyone is welcome. Bring your post-Valentine's Day glow and join the conversation February 15!