What we’re about
Detailed information --> workinseo.com/seonerdswitzerland
SEOnerdSwitzerland is a non profit organisation that oganizes meetup online and occasionally in-person where we talk about everything SEO. We share methods, tools, workshops and articles dedicated to SEO. It's a place to hang out with other like-minded nerds, and make friends, learn and develop existing and new SEO skills.
Who is SEOnerdSwitzerland for?
Current SEOs, wannabee SEOs, new SEOs, experienced SEOs, CEOs, Digital marketers or anyone who is enthusiastic about SEO (and talking about it).
Do I have to know SEO to join?
No not at all, SEOnerdSwitzerland offers different events, with different topics and levels of knowledge. If you’re not sure if the event is for you, ask Isaline or Sara. This group will help you to give you confidence about what you already know about SEO and what skills and knowledge you need to grow in the SEO industry.
SEOnerdSwitzerland Code of Conduct
1) Be kind and supportive
We want to create a community that is friendly, welcoming for all and supportive. That means treating everyone with the respect and kindness they deserve.
2) Zero tolerance of bullying
We don't want any bullying, intimidation or hate speech. That includes comments related to race, religion, culture, sexual orientation or identity.
3) Don’t force-feed a sales pitch
Whilst we want you to share how great you are at SEO and we understand that it’s important to sell your service if you are a consultant, remember that our in-person events are meant to share and support. Share contact numbers and keep the promotional speeches for another time and place.
4) Don't start questions with "this is stupid, but..."
This community is to help each other and no questions are ever stupid. We want to create a safe space where people can ask any question they want. Asking questions is a good thing!
5) Be judgement free
Be open-minded. Let’s not judge others based on the questions they ask. That includes also the level of language that they use: it is okay to not speak a perfect German, English or French. Many people speak more than one language: be tolerant of accents and languages.
Reporting rule breakers
If you have any issues or concerns, please notify Isaline@pilea.ch
Speakers Packages
Who gets to be a speaker at SEOnerdSwitzerland? We open a speaker’s pitch in fall to plan the next year. Sara and Isaline review the pitches and choose independently the speakers to offer a balanced program. We encourage first-time speakers. Ask us if you need help.
Here is what SEOnerdSwizerland offers to their speakers:
- Support and feedback on draft-deck
- Support and coaching on a dry run (we listen to you doing your talk)
- For in-person events: train travel and 1 night post-conference accommodation
- Post-conference speaker testimonial by one of the event organiser
- A safe, friendly and supportive audience to speak in front of
More information --> workinseo.com/seonerdswitzerland/speakers
Upcoming events
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- CHF 5.00
SEO-Meetup Zürich: LLM-Optimierung und SEO & SEA
Liip, Limmatstrasse 183, Zürich, CH(Please find English version below)
Unser nächstes SEO-Meetup steht an. Komm am 12. November um 18 Uhr in die Liip Arena. Lerne von Aline Kunz über LLM-Optimierung und von Natalia Morgan über das Zusammenspiel von SEO und SEA.
Nach den Vorträgen gibt es genügend Zeit zum Netzwerken.Die Vorträge sind auf Deutsch (Aline) und Englisch (Natalia).
SEOnerdSwitzerland gibt es seit 2019. Wir organisieren on- und offline Veranstaltungen, um die Schweizer SEO-Community zu vernetzen und SEO-Wissen zu demokratisieren.
Die Details zur Veranstaltung:
📅 12. November 2025, 18 bis 21 Uhr
📍 Liip Arena, Limmatstrasse 183, 8005 Zürich
🗣️ Vorträge: Deutsch | Fragen & Networking: Deutsch, Englisch, Französisch
💰 Unkostenbeitrag: 5.-Die Vorträge:
💬 Wie werde ich in LLMs sichtbar (Vortrag auf Deutsch)
🎤Aline Kunz, Co-Head SEO & UX, Webrepublic AG
Aline führt derzeit für Kund*innen erste LLM-Optimierungsprojekte durch. Im Vortrag gibt sie Einblicke in die Projekte, teilt Analysen und Tipps wie man bei LLM sichtbar wird.
🔗 Vernetze dich mit Aline auf LinkedIn.💬 The Search Throuple: Collaborating Across SEO & SEA in the AI-Obsessed SERP (Vortrag auf Englisch)
🎤 Natalia Morgan, Co-Head Online Marketing, Advance Metrics
SEO and SEA have always competed for attention — but in the age of AI, they need to join forces.
As generative search and AI Overviews steal the spotlight, it’s time for the original power couple to realign. The Search Throuple explores how data-driven collaboration between SEO and SEA can cut through the hype and deliver real growth.
In this talk you will- Discover practical ways to find common goals,
- Identify shared metrics,
- Find smarter strategies that last.
🔗 Connect with Natalia on Linkedin.
💛 SEOnerdSwitzerland ist ein gemeinnütziger Verein. Die Organisatorinnen arbeiten unentgeltlich. So kannst du uns unterstützen:
- Sponsoring: Werde Sponsor von SEOnerdSwitzerland ab 500 CHF
- Spenden: Buy me a coffee Das hilft uns die Grundkosten für Tools und Apéro zu decken.
- Feedback: Wenn dir etwas besonders gut gefällt oder du eine Idee hast: Schreib den Referentinnen oder dem Team eine Nachricht. Wir freuen uns!
- Social Media: Isaline, Valérie und Corina teilen Inhalte zu SEOnerdSwitzerland auf ihren Profilen. Like, teile, folge und erzähl deinen SEO-Freunden von SEOnerdSwitzerland – alles hilft!
Isaline Muelhauser: Web, LinkedIn
Valérie Nadine Glutz: LinkedIn
Corina Burri: Web, LinkedIn, Bluesky
Wir sehen uns am 12. November 👋 .
Herzliche Grüsse
Isaline, Nadine, Corina---------------------------------------------------------------------------------
English versionOur next SEO meetup is happening soon. Join us on November 12 at 6 p.m. at the Liip Arena. Learn from Aline Kunz about LLM optimization and from Natalia Morgan about the interaction between SEO and SEA.
After the talks, there will be plenty of time for networking.
The presentations will be in German (Aline) and English (Natalia).SEOnerdSwitzerland exists since 2019. We organize online and offline events to connect the Swiss SEO community and democratize SEO knowledge.
Event details:
📅 November 12, 2025, 6–9 p.m.
📍 Liip Arena, Limmatstrasse 183, 8005 Zürich
🗣️ Talks: German | Q&A & Networking: German, English, French
💰 Participation fee: CHF 5.–The talks:
💬 Wie werde ich in LLMs sichtbar (Vortrag auf Deutsch)
🎤Aline Kunz, Co-Head SEO & UX, Webrepublic AG
Aline führt derzeit für Kund*innen erste LLM-Optimierungsprojekte durch. Im Vortrag gibt sie Einblicke in die Projekte, teilt Analysen und Tipps wie man bei LLM sichtbar wird.
🔗 Vernetze dich mit Aline auf LinkedIn.💬 The Search Throuple: Collaborating Across SEO & SEA in the AI-Obsessed SERP (Vortrag auf Englisch)
🎤 Natalia Morgan, Co-Head Online Marketing, Advance Metrics
SEO and SEA have always competed for attention — but in the age of AI, they need to join forces.
As generative search and AI Overviews steal the spotlight, it’s time for the original power couple to realign. The Search Throuple explores how data-driven collaboration between SEO and SEA can cut through the hype and deliver real growth.
In this talk you will- Discover practical ways to find common goals,
- Identify shared metrics,
- Find smarter strategies that last.
🔗 Connect with Natalia on Linkedin.
💛 SEOnerdSwitzerland is a non-profit association. The organizers work voluntarily. Here’s how you can support us:
Sponsorship: Become a sponsor of SEOnerdSwitzerland starting from CHF 500.
Donations: Buy me a coffee — this helps us cover basic costs for tools and the apéro.
Feedback: If you especially enjoyed something or have an idea on how to improve, send a message to the speakers or the team. We’d love to hear from you!
Social Media: Isaline, Valérie, and Corina share updates about SEOnerdSwitzerland on their profiles. Like, share, follow, and tell your SEO friends about us — every bit helps!- Isaline Muelhauser: Web, LinkedIn
- Valérie Nadine Glutz: LinkedIn
- Corina Burri: Web, LinkedIn, Bluesky
See you on November 12 👋
Warm regards,
Isaline, Nadine & Corina16 attendees
Past events
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