What we’re about
This group is for people interested in learning more about paid traffic & email marketing strategies to grow their ecommerce brand or store (on Shopify, Amazon or both). And also how to track the effectiveness of those efforts (analytics & ROI reporting).
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Taught by local Atlanta Ecommerce marketing expert & agency owner who's generated over $2M in sales from paid traffic alone for brands he's working with, including his own.
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Shopify Topics <br>
- Paid traffic strategies that yield positive return (using Google Ads, Facebook & Instagram Ads & YouTube)
- Remarketing strategies
- Advanced email marketing campaign setup & segmentation (using Klaviyo) <br>
- Google Analytics, Google Tag Manger & customer lifetime value reporting (LTV) <br>
- Conversion rate optimization (CRO)
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Amazon Topics
- Starting & growing a private label brand
- How to launch new products
- Keyword research
- Listing optimization
- Sponsored products & sponsored brand campaigns (Amazon PPC)
