SIXT: What I Learned About SEO in 2025 🕵️♀️ with Ana F. Gaspar, Executive SEO
Details
WED 19th NOV: SIXT Hub Lisbon opens its doors for the SEO community:
🏎️ The SEO game has changed, and 2025 has been full of clues. Join Filipa for a detective-style investigation into how AI is transforming the way we search, get discovered, and measure success. Together, we’ll examine the evidence: search intent, entities, and vector embeddings. You already know the main suspects (ChatGPT, Google’s AI tools, Perplexity) but interrogate them through prompts, test our hypotheses, and turn our findings into convincing “case reports.” Work side by side to uncover new clues, new patterns, and maybe even new answers about what visibility means in this new era of search. ✨
♻️ Network Networking, Drinks & Finger Food with other attendees and executives. In addition, meet the SIXT team and explore exciting job opportunities within our Hub in Lisbon.
Agenda
- 6:00 PM Registration and Welcome drinks
- 6:30 PM Key Note
- Afterwards Q&A, Getting to know the speakers, Networking
About Ana Filipa Gaspar: Executive SEO at SIXT, a global rent-a-car company in 100+ countries, She leads the organic strategy for 30+ franchise domains. With over 15 years in digital marketing, she combines SEO expertise with AI-driven solutions, mentoring, and international experience.
Register on the event page here:
Even if no time to attend, find amazing jobs at SIXT in TECH, Data Science, SEO, PO, Finance, HR and more here:
LINK to Jobs at SIXT Hub Lisbon
Best regards,
your SIXT team