SmartUps: 5 steps to creating an effective marketing strategy

Stop chasing trends by creating an effective marketing strategy
Planning and measurement are essential components of any successful marketing strategy. For start-ups, it's especially important to be strategic and efficient with your time and resources. Creating a strategy helps you identify your goals, target audience, and the most effective channels to reach them. Measurement allows you to track your progress and adjust your strategy as needed. It's a cyclical process - plan, execute, measure, learn, repeat.
In this Smartups, you'll learn:
In this presentation, Terri will guide you through the five key steps to building a successful marketing strategy. Participants will:

• Learn to assess your current marketing efforts and identify your target audience to create a solid foundation for your strategy.
• Understand how to create a tailored marketing plan that supports your overall business objectives.
• Identify metrics to measure your strategy’s effectiveness and review regularly for continuous improvement.

Join Smartups For Lunch On June 18
Doors open at 11:30 am, with Smartups starting at noon. A light lunch will be provided. After Terri's presentation, you're welcome to network with fellow Startups and marketing professionals. Tickets are free, but please RSVP to reserve the spot.

Can't make it in person? Don't worry -- Smartups are live-streamed. A virtual link will be provided in your confirmation email to our Google Meet.