Sofascore Stadium: Influencer of the match

🚀 Attention Content Consumers, Brands, Content Creators, and Sports Enthusiasts!

Join us for the first Sofascore Stadium Meetup of 2025 where we’ll explore influencer marketing in sports—from strategy to execution, real-world results, and what the future holds.

🔎 What to expect?
We’ll tackle some of the pressing questions like:

• Is influencer marketing for everyone?
• When is the right time for brands to start with influencer marketing?
• Macro vs. micro influencers—how to choose the right fit for your marketing goals?
• Do brands truly believe in influencer marketing, or is it just another trend?
• How is the influencer marketing playbook evolving?

💡 Key insights you'll gain:

• How Sofascore leveraged influencer marketing to acquire 500K new users in 2024
• Lessons learned by Hypefy and Sofascore on their influencer marketing journey
• The impact of AI on influencer marketing strategies
• How brands can maximize ROI with data-driven influencer selection
• What influencers look for in brand partnerships—and what they expect in return

🎤 Meet our Panelists:

• Stjepan Zelić, CEO & co-founder at Hypefy
• Ivan ‘Malajski Tapir’ Rado, YouTube influencer
• Robert Bošnjak, Partnerships Lead at Sofascore

The discussion will be moderated by Maša Zibar, one of Croatia’s first and most experienced influencers and vloggers.

Whether you're just starting with influencer marketing or looking to refine your approach, this session will help you achieve better results with less effort and budget waste.

🗓 When: Thursday, February 20, 6 PM
📍 Where: Sofascore’s Home Court, Vrbani 4

AGENDA
5:45 - 6:00 PM - Arrival
6:00 - 6:20 PM - Hypefy presentation
6:20 - 7:00 PM - Panel & Q&A
7:00 - 9:00 PM - Networking

🟡 Registration link: CLICK HERE