How a Leading Media & Entertainment Company uses GenAI to improve productivity


Details
A real-world case study focused on rolling out a Work AI Assistant to increase sales effectiveness in Digital Ad Sales.
Jimmy P Sharp from Comcast will be taking us through Comcast Advertising’s AI journey, using Glean’s Work AI Assistant to improve employee productivity. He’ll talk about how Comcast Advertising prioritized and implemented specific departmental use cases, like Ad Sales, as well as accompany his presentation with a set of demos. The goal is to give attendees practical takeaways and ideas for how you can use AI in your day-to-day (in a relatable corporate setting). For example: (1) Persona-specific use cases (e.g: “Here’s an example of how you could use AI in Sales”); and (2) Prompt templates that are useful with any AI Assistant.
The space will be available starting at 6pm PT, please come by starting then for light bites and drinks. The main presentation will run from 6:30-7:30pm PT. More apps, drinks, and networking to follow until ~8pm PT.

How a Leading Media & Entertainment Company uses GenAI to improve productivity