Strategies for Global Success

Hi, Everyone,
We are very happy to invite you to our upcoming event – Strategies for Global Success – to be held on Tuesday, January 21st at 7 PM at The Center for Israeli Innovation by Taglit in Partnership with the Tel Aviv Stock Exchange (http://bit.ly/2QqQZl2), on the Lobby floor of the new TASE building at 2 Ahuzat Bayit St., Tel Aviv.

PLEASE arrive on time!

Speakers and Topics

Our two main speakers will give presentations packed with important information that you can implement immediately to insure your success in the global markets. The lectures will be given in Hebrew. A panel discussion and Q&A will follow. You are welcome to send in your questions in advance. Questions in English are welcome.

Michael Gally will discuss the various critical steps and decisions involved in international market penetration. He has extensive experience in market entry practices, is a lecturer at the Tel Aviv University Business School and the Technion, and is the Chairman of Foresight, which is traded on NASDAQ and TASE. More than 2,500 executives read his blog at: www.michaelgally.com

Ori Ainy will speak about differentiation in the B2B space and developing a unique selling proposition and a competitive edge. He is the Founder of Beam Global (http://beamglobal.co.il), helps B2B software and startup companies penetrate global markets and successfully compete with global corporations, advises on international marketing, sales, and bus dev and provides sales execution services, including recruitment of channel partners. He holds an MBA from the Hebrew University.

Panelists

In addition to the main speakers, the panel will include:

Mor Alon - the CEO and CTO of Checker Software, the only cloud-based platform that can integrate, in one user friendly interface, all requirements for market research and mystery shopping projects management. (https://www.checker-soft.com)

Sagi Gidali - the co-founder and CPO of Perimeter 81, an award-winning Zero Trust Network as a Service (www.perimeter81.com). Sagi is a serial entrepreneur, UX/UI leader and expert designer with over 15 years of experience in the field. He recently sold his previous company, SaferVPN, which he co-founded in 2014.

Sarit Lamerovich - the founder of Sage Marketing, utilizes a holistic approach that creates real business impact, influencing buyers at online and offline touch points. She has held senior management roles at M-Systems/SanDisk, Radwin, Verint and others ‒ connecting the Israeli high tech community with worldwide markets. https://www.sagemarketing.io/

Agenda

7:00-7:15 ‒ Registration
7:15-7:25 ‒ Welcome and Introductions
7:25-8:00 – Michael Gally: The critical stages in international market penetration
8:00-8:30 – Ori Ainy: Developing a unique selling proposition in the B2B space
8:30-9:00 ‒ Panel, Q&A
9:00 ‒ Networking

See you there!
Arlene and David