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Step One (for building your startup): Customer Development

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Shervin T.
Step One (for building your startup): Customer Development

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The first step in building your startup is called "customer development", a process for discovering the pain points and opportunities your product and business will address. We will be covering:

  1. what is customer development, why is it important for you, etc.
  2. what templates can we use for the process
  3. working session: going through a few examples of Cust-Dev for our group

I suggest you read one or more of the following books to help you prepare for this session:

https://www.amazon.com/Entrepreneurs-Guide-Customer-Development-Epiphany/dp/0982743602/ref=sr_1_1?s=books&ie=UTF8&qid=1549558869&sr=1-1&keywords=patrick+vlaskovits

or

https://www.amazon.com/Four-Steps-Epiphany-Steve-Blank/dp/0989200507

or

https://www.amazon.com/Lean-Startup-Entrepreneurs-Continuous-Innovation/dp/0307887898/ref=sr_1_4?s=books&ie=UTF8&qid=1549559202&sr=1-4&keywords=the+lean+startup

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