Build Your B2B Automation System in 2 Days with Brian Mlambo

Details

Build Your B2B Prospecting & Automation System in 2 Days
This is a 2-day practical workshop designed to help B2B founders build a fully automated lead generation and sales system—step by step. By the end of the workshop, you'll have a complete system that attracts, qualifies, follows up with leads, and books meetings in your calendar—without manual work.

Price: R500 per person

Duration: 2 days | 18:00 PM – 20:00 PM both Days

Format: In-person

Location: Workshop 17, Kloof Street

Who It’s For

B2B founders and consultants
Service-based business owners
Agency or tech startup founders
Anyone who wants to automate prospecting and outreach

What You’ll Walk Away With

A working CRM tailored to your business
A lead capture system synced to automated outreach
Tracking pixels set up for future retargeting
Email automation and follow-up workflows
Booking system fully integrated into your sales funnel
A repeatable outreach system for scaling

DAY 1: Prospecting & System Setup

Understanding Your Ideal Client

Define your target audience clearly
Identify key pain points and buying signals
Create a basic qualifying framework to filter leads

Prospecting Strategy & Lead Generation

Where to find quality B2B leads (LinkedIn, Apollo, Google Search, etc.)
Manual vs automated prospecting: when and how to use each
Tools for scrapers, forms, and prospecting sheets
How to segment and organize leads

Lead Tracking & CRM Setup

Choose the right tool (Google Sheets, Airtable, or CRM)
Structure your lead pipeline: Statuses, sources, notes, tags
Integrate your lead form into your CRM

Setting Up Tracking Pixels

Why pixels matter in B2B
How to install Facebook/LinkedIn/Google pixels on landing pages
How to use pixel data for future retargeting and lookalike audiences

Automating First Contact

Triggering an email when a lead is added
Logging activity and creating tasks in your CRM
Building the first automation: Lead form → CRM → email → task

By the end of Day 1, each attendee will have:

A clear lead qualification process
An active CRM with live lead input
A working prospecting funnel
Pixel tracking set up
First automated follow-up system live

DAY 2: Nurture, Booking, and Scaling

Automated Follow-Up System

Create a 3-touch follow-up email sequence
Personalization tips that increase response rates
When to use text, WhatsApp, or email based on intent

Booking System Integration

Tools: Calendly, TidyCal, or Google Calendar integration
Auto-reminders and pre-call workflows
Booking → Notification → CRM update

Notifications and Deal Tracking

How to trigger real-time alerts via email or WhatsApp
Tagging hot leads vs cold leads
Building a lead scoring system

Testing, Debugging, and Launch

Run your full automation flow and identify weak points
How to fix common issues (broken links, missed steps, no replies)
How to update the system as your business grows

Included in Your Ticket

Full access to both workshop days
Custom templates for CRM, emails, and automations
Swipe files for prospecting, outreach, and follow-up
Pixel setup guide
Access to private Telegram support group
Recordings of the workshop (lifetime access)

Registration
Cost: R500 once-off (covers both days)

To book your seat: Click here

Limited seats available for a hands-on experience.

Agenda

Day 1

6:00 PM: Prospecting & System Setup

Day 2

6:00 PM: Nurture, Booking, and Scaling

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Hosted By

Brian Mlambo, CEO & Founder

Introducing Brian Mlambo - an esteemed entrepreneur, dynamic leader, and visionary ecosystem builder. As the CEO & Founder of Akha Ventures and Director for Startup Grind Johannesburg, Brian stands at the pinnacle of business ecosystem creation in South Africa. With a database boasting over 35,000 entrepreneurs, Brian has been the cornerstone for many startups, bringing their aspirations to fruition.

Brian's achievements are vast and noteworthy. In under six months, he amassed a database of over 10,000 SMEs and has graced many media platforms like Jozi FM, Kaya FM, Morning Live, Kasie FM, CliffCentral, and Radio 2000.

A lifelong learner, Brian continually pursues knowledge and innovation. He's organized over 100 entrepreneurship events in recent years, sharing a stage with industry giants such as Robert Kiyosaki, author of Rich Dad Poor Dad, Allon Raiz, Founder of Raizcorp, Vusi Thembekwayo, Group CEO of MyGrowthFund and Lebo Gunguluza, CEO & Founder of The New Gem Group.

Since the tender age of 14, when he clinched the Young Entrepreneur of the Year award at the Step Up 2 A Startup Programme by Primestars, Brian has been a trailblazer in entrepreneurship. He's embarked on ventures that resonate with empowerment, inspiration, and nurturing South Africans toward entrepreneurship. Esteemed mentors like Allon Raiz, Sanjay Soni, and Lindile Xoko have guided him, solidifying his reputation.

Having organized over 100 entrepreneurial events, Brian has touched the lives of 50,000+ South African entrepreneurs over the past 5 years, solidifying his role as an ecosystem pioneer.

Brian's insightful speaking engagements reflect his profound expertise in various domains. Drawing from his rich entrepreneurial experience, he addresses topics that include ecosystem building in Africa, preparing entrepreneurs for investors, the art of effective communication, and digital transformation. His mastery over marketing and sales strategies enriches his perspective, making him a sought-after voice in the business community.

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Global Partner

Google Cloud (https://cloud.google.com/resources/content/future-of-ai-report?utm_source=events-with-google&utm_medium=et&utm_campaign=FY25-Q1-NORTHAM-SMB31054-website-dl-AIThoughtLeader-52420&utm_content=startup-grind&utm_term=-&hl=en)