Marketing KPIs: Every Business Should Track to Measure Success

This webinar will provide an in-depth look into the key performance indicators (KPIs) that every business should track to measure success in marketing.
We will cover:

• Various topics, including open email rates, website traffic, cost per lead, conversion rates, customer lifetime value
• How these KPIs can be used to identify areas of improvement and areas of strength
• The importance of tracking KPIs over time and how to determine which KPIs are most important for your business

Attendees will leave with a better understanding of how to use KPIs to measure the success of their marketing efforts.

Speaker: Ebony Vaz, CEO of Above Promotions