From Assumptions to Alignment: Elevating Product Success with EventStorming

Tampa Bay Product Group
Empowering Tampa Bay’s creators of physical and software products through education, collaboration, and industry connection.
Do you build software or physical products? Are you looking to connect with peers and stay abreast of industry trends? The Tampa Bay Product Group calls all product enthusiasts no matter your role.
This group is for professionals who are passionate about Agile, Product Development, and Product Creation. We connect to share experiences, knowledge, and best practices in Lean Product Development. Whether you’re a seasoned professional or just starting out, this group is the perfect place to network, learn, and grow in the field of product development. Let’s collaborate, innovate, and elevate our skills together!

About the event
Building the right software starts with truly understanding your users. Yet, far too often, as Alberto Brandolini, the creator of EventStorming, aptly points out, "It’s not the domain expert’s knowledge that goes into production; it’s the developer’s assumption of that knowledge." This gap often leads to misaligned solutions and missed opportunities. As a Product Leader, your ability to bridge the gap between domain experts and technologists is key to creating successful products.
EventStorming is a collaborative technique designed to explore complex business domains. It empowers you, as a Product Leader, to bring together diverse perspectives and align on a clear, technology-neutral understanding of the business and the problems at hand. By fostering a shared language and making implicit knowledge explicit, EventStorming paves the way for common understanding before diving into solution design.
In this session, I’ll introduce you to the different forms and applications of EventStorming. Then, we’ll engage in a hands-on, interactive experience. With just a few colored stickies and guided role-play, we’ll uncover how this technique can lead to richer conversations, better decision-making, and stronger alignment between you, your domain experts, and your technology team.
Join me as we explore how EventStorming can elevate your collaboration skills and empower your team to create exceptional products.

Venue & Food sponsor: Vaco | Tampa

Are you interested in sponsoring an event? Please reach to Nisha via email at: Nisha@tampabayproductgroup.com.