Go Big (Data) with Business Intelligence Tools

Seeing into the future is no longer just a psychic skill. Predictability through data is giving marketers new found powers....

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Last month’s meetup covered how marketing automation tools can help your salespeople find the right leads faster. But we’re only beginning to see the big picture. The full power of Big Data goes well beyond marketing automation tools.

Business Intelligence (BI) tools provide your sales team with more accurate and complete customer information and context of their needs. Having real-time data you can track and analyze will help you make intelligent, informed decisions—now and in the future. It’s like having your own magic 8 ball for business. “Outlook: Good.”

Ready to take big data beyond marketing automation? The next step to better marketing and selling is combining big data with SaaS (software as a service). Join us to see how BI tools help you increase customer loyalty and build profits.

This panel will discuss:

• BI game-changing case studies

• BI tools and integration options

• Using BI to get higher conversions and boost sales

• See for yourself how companies look into the future with "Predictability"

***Bonus: Food and Beer Provided

Guest Speaker in from San Francisco:

Brad Peters is the CEO and co-founder of Birst (http://www.birst.com/), a San Francisco-based startup using the software-as-a-service model to sell business intelligence solutions. Birst raised another $38 million this year. (http://techcrunch.com/2013/08/20/birst-raises-38m-led-by-sequoia-to-expand-its-cloud-based-business-intelligence-solutions/)

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Brad has spent the last 10 years building analytics products and solutions. Prior to working at Birst, he helped found and later led the Analytics product line at Siebel Systems which forms the basis of Oracle’s current OBIEE product family. Recognizing the limitations of enterprise analytics offerings and the revolutionary power of Cloud technologies, Brad founded Birst in 2005

Sponsored by:

CrowdCompass (http://www.crowdcompass.com/)- mobile apps for conferences and meetings

Corsource (http://www.corsource.com/) - Business intelligence consulting, technical development and technical staffing.

Technology Association of Oregon (http://www.techoregon.org/) - dedicated to bringing together some of the brightest minds in the technology industry