Web Analytics Wednesday May 2014

Presenter: Adam Singer, Analytics Advocate at Google

Cost: Free

Drinks & Appetizers will be provided. Details below:

As users discover, download, and use your apps, understanding your customers and what they're doing is incredibly important and has a direct impact on monetization. Leveraging smart analytics and analyzing key metrics can drive future monetization and new app discovery efforts, empowering you to become a smarter and more effective app developer or marketer. In short, your ability to drive maximum value from your app only starts after the download. Adam Singer will help you explore the key metrics to measure for the mobile app ecosystem, as well as learn about the benefits of using Google Analytics for mobile app measurement.

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Adam is also presenting at the SIM Engage conference on May 15th. Select "Web Analytics Wednesday" from the drop down on the left at checkout to receive a discount to the SIM Engage conference. More details and registration link here: http://simengage.com/