About us
The Business Lens Startup Circle is a supportive business community designed for overwhelmed beginners who want clearer direction, stronger foundations, and practical guidance while building their business.
Inside the group, we explore the real side of starting a business — from branding, visibility and marketing to planning, systems, confidence and growth — without the confusing jargon or “fake it till you make it” advice.
You’ll find live training sessions, practical business insights, startup support, free resources, honest conversations and guidance designed to help you stop overthinking and start building with more clarity and confidence.
Whether you’re still figuring things out or already taking action, you’re welcome here.
Business education. Simplified. Not dumbed down.
Featured event

Start Strong: How to Start a Business Without Feeling Overwhelmed
Thinking about starting a business but feeling overwhelmed by where to begin?
This beginner-friendly training session is designed to help you understand what actually matters when starting a business — without the confusing jargon, information overload or “just post on social media” advice.
We’ll explore the key foundations most beginners miss, including planning, branding, visibility, systems, structure and the practical steps involved in getting your business off the ground properly.
Whether you’re starting a side hustle, building around a skill or passion, or finally taking action on an idea you’ve had for years, this session is designed to help you move forward with more clarity and confidence.
Hosted by Alicia, business mentor and founder of The Business Lens.
### Learn more about The Business Lens and explore our free business resources, startup tools and beginner-friendly business education here: The Business Lens
Upcoming events
1

Start Strong: How to Start a Business Without Feeling Overwhelmed
·OnlineOnlineThinking about starting a business but feeling overwhelmed by where to begin?
This beginner-friendly training session is designed to help you understand what actually matters when starting a business — without the confusing jargon, information overload or “just post on social media” advice.
We’ll explore the key foundations most beginners miss, including planning, branding, visibility, systems, structure and the practical steps involved in getting your business off the ground properly.
Whether you’re starting a side hustle, building around a skill or passion, or finally taking action on an idea you’ve had for years, this session is designed to help you move forward with more clarity and confidence.
Hosted by Alicia, business mentor and founder of The Business Lens.
### Learn more about The Business Lens and explore our free business resources, startup tools and beginner-friendly business education here: The Business Lens
1 attendee
