Smarter Media Production: From Data-Led Foundations to AI-Powered Output

Hot on the heels of our CRO event earlier this year, we’re delighted to invite you to our latest 2026 Product Journey event connecting Northern tech leaders; this time our focus is on the ever-evolving broadcast media landscape.

Designed to spark ideas and share real-world experience, The Product Journey brings together the people shaping how products are built, optimised, and experienced.

Expect open conversations, practical insights, great food and drink, and a chance to meet others who are driving digital innovation across the North.

Whether you’re leading a product team, optimising customer experiences, or building the next big thing, The Product Journey is where Northern tech comes together to connect, learn, and grow.

Speakers:
Gerta Sallillari, Strategic AI Transformation Lead at Softwire: "Data As The Driver for Media Production"

Koushik Kulkarni, Senior Software Engineering Manager at Roku: "Future of Media Marketing: AI and Hyper-Personalisation"

Host
Tim Benjamin, CTO at Softwire

We'll be adding more information about our second speaker imminently, but please sign up early as we expect this to be super busy!