Digital Marketing

Where: Meet inside of Juan Pablo II park on the steps in front of Parroquia Nuestra Señora del Rosario Church. Donde: dentro del Parque Juan Pablo II en las escaleras al frente de la Parroquia Nuestra Señora del Rosario. What to bring: Water. Gloves are optional (we will do exercises on the grass, stairs, etc.) Que traer; Agua. Guantes son opcionales (haremos ejercicios varios en el pasto, escaleras, etc.)

Optimizar costos en la nube no tiene por qué significar ponerle el freno de mano a la innovación. A veces, el miedo a la factura mensual nos impide experimentar con nuevas arquitecturas, pero la clave está en la eficiencia, no en el recorte ciego. Este **30 de mayo** estaré en el **AWS Community Day Chile** compartiendo mi charla: **"Cómo optimizar costos sin frenar la innovación"**. Hablaremos de estrategias reales para que tu infraestructura sea un motor de crecimiento y no un centro de costos estático. ¡Nos vemos en Santiago para aprender, conectar y elevar la vara de la nube en la región! 🚀 #AWSCommunityDay #AWSChile #CloudOptimization #FinOps #Innovación #AWSUserGroups

### **Bienvenidos al AWS Community Day Chile - Tercera Edición!** El *AWS Community Day Chile* es un evento anual organizado **por la comunidad y para la comunidad**, con el objetivo de integrar a los entusiastas de AWS, a las comunidades locales y a empresas que deseen compartir sus conocimientos. Disfruta de un día lleno de **aprendizaje, networking y diversión**. Este encuentro presencial está pensado para desarrolladores, profesionales de TI y cualquier persona interesada en la nube. 👉 Prepárate para explorar las tecnologías de AWS, asistir a charlas inspiradoras, participar en talleres prácticos y conectar con otros apasionados de la innovación. No importa si recién comienzas o si ya eres un usuario avanzado: **el AWS Community Day Chile tiene algo para ti**. 📅 **Marca tu calendario y asegura tu lugar en esta experiencia única.** ¡Nos vemos en el AWS Community Day Chile 2026! 🚀 Link de Registro 👉👉 https://www.eventbrite.com/e/aws-community-day-chile-tercera-edicion-tickets-1665663286729?aff=oddtdtcreator👈👈 Todas nuestras redes: https://linktr.ee/awscommunitydaychile

Where: Meet inside of Juan Pablo II park on the steps in front of Parroquia Nuestra Señora del Rosario Church. Donde: dentro del Parque Juan Pablo II en las escaleras al frente de la Parroquia Nuestra Señora del Rosario. What to bring: Water. Gloves are optional (we will do exercises on the grass, stairs, etc.) Que traer; Agua. Guantes son opcionales (haremos ejercicios varios en el pasto, escaleras, etc.)

Monthly working lunch for Columbus business owners. One specific topic, one to three actions you can run this week. You can be the best at what you do and still be invisible. If local buyers cannot find you, the phone does not ring. Marketing Monday Lunch + Learn is a monthly working lunch for Columbus business owners focused on building relationships, local networking, and local marketing. Every kind of local business welcome. No pitch round, no pressure, no upsell. **This month** Most local businesses pick one or two places to be visible and call it good. The result is inconsistent calls and a feeling that marketing is not working. We will walk through the three places every local business needs to show up, plus the fourth place most owners ignore that quietly produces the warmest leads. **What to expect** Doors open at noon. Order lunch and drinks at the cafe counter or bring your own. You get real conversation with other local owners and a focused marketing lesson. You leave knowing people and with one to three actions to run that week. The room is reserved through 1:30 PM. **Who this is for** Any local business owner who wants clearer marketing direction and real local relationships. Service businesses, retail, home services, professional services, online owners building local presence, anyone serious about being part of the Columbus business community. **Not the right fit if** You are here to pitch the room or recruit for an MLM. **Details** * Second Monday of every month * 12:00 to 1:30 PM * Good Cafe Easton, 4400 Easton Commons, Ste 150, Columbus, OH 43219 * Order lunch and drinks at the counter when you arrive * Free to attend, RSVP required, space is limited **About the host** Rita Suzanne is a local marketing strategist and the founder of Local Marketing Method. She runs Visibility is Profitability, the membership where local business owners build the system that keeps their phone ringing. Learn more at learnlocalmarketing.com. Register here: [https://www.eventbrite.com/e/1989964540509?aff=oddtdtcreator](https://www.eventbrite.com/e/1989964540509?aff=oddtdtcreator)

**The Behavior Gap: Where Products Win or Lose** Teams today have more data than ever, and yet many still struggle to understand why customers adopt, engage with, or abandon their products. Teams sprint, ship faster, and chase more signals… all while metrics stall and confidence drops. The missing piece isn’t more data. It’s often the behavioral insight between the metrics, explaining why the numbers move in the first place. Dashboards can tell you what customers did, but understanding why they did it (and how to influence what they do next) requires a deeper blend of insights. This session is about closing that gap. Drawing from real-world experience designing and scaling products as [ZoCo Design](https://zocodesign.com/)’s CEO, [Lacey](https://www.linkedin.com/in/laceypicazo/) will share how to cut through the noise and identify the insights that actually change behavior—moving people, and moving metrics. You’ll learn: * Why understanding customer behavior is a quant and qual challenge * How to spot the signals that actually predict behavior change * Where AI accelerates insight, and where it creates distraction * How to get meaningfully closer to customers, without adding more tools This talk reframes how to evaluate performance and identify what levers actually improve it, helping your team to make smarter bets with greater confidence. Every meaningful outcome is driven by behavior change. And when you know how to design for behavior, you stop guessing, and start building things that work. **About Our Speaker** [Lacey Picazo](https://www.linkedin.com/in/laceypicazo/) is the Founder and CEO of ZoCo, a healthcare product studio that turns complex, high-stakes ideas into products that drive real-world adoption. She partners with healthcare organizations to uncover critical care delivery insights, focus product strategy through behavior design, and build solutions that patients and providers actually use. Thanks to our 2026 sponsors: [Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro) More info at [cbusdaw.com](https://cbusdaw.com)

Let's grab some coffee/food and share a morning chat! The East Market has an ample parking lot and outdoor and indoor seating. Grab a cup of coffee from Winston's Coffee & Waffles or on your way to East Market and meet us on the second floor - table behind or east of the elevator. Per what this group is about: "Everyone is welcome! International transplants to Columbus who want to improve language skills, Columbus residents who enjoy talking to people from other countries, and those who would like to discuss international travel and culture, and who enjoy getting together for good conversations."

**🥰 Port St. Lucie Zoom Online Speed Dating** Join from home and meet real Port St. Lucie singles in guided one-on-one Zoom rounds. Matched by age and personality. **Pick your age group and register:** - **Ages 18-32** → [REGISTER HERE](https://tempodating.com/product?productId=531.0&productType=onlineSpeedDating&city=Port%20St.%20Lucie&groupurlname=find-authentic-connections-through-group-outings&ar=18-32&face_v=2.0) - **Ages 30-46** → [REGISTER HERE](https://tempodating.com/product?productId=531.0&productType=onlineSpeedDating&city=Port%20St.%20Lucie&groupurlname=find-authentic-connections-through-group-outings&ar=30-46&face_v=2.0) - **Ages 40-58** → [REGISTER HERE](https://tempodating.com/product?productId=531.0&productType=onlineSpeedDating&city=Port%20St.%20Lucie&groupurlname=find-authentic-connections-through-group-outings&ar=40-58&face_v=2.0) - **Ages 55+** → [REGISTER HERE](https://tempodating.com/product?productId=531.0&productType=onlineSpeedDating&city=Port%20St.%20Lucie&groupurlname=find-authentic-connections-through-group-outings&ar=55+&face_v=2.0) **⚠️ Important: RSVP ≠ registration.** To join, pick your age group below and complete the quiz. Capacity is limited. --- **How It Works** 1. **Register** – Pick your age group above and sign up. 2. **Take the quiz** – Short personality quiz so we can match you well. 3. **Join on Zoom** – Your host will guide you through every round. 4. **Get matches** – Mutual matches sent after the event. --- ✨ Real conversations, real matches — all from home. 💝 ✨

Couldn't make Knowledge? Or want to debrief the dancing robots or Autonomous Workforce? Join us for a Knowledge '26 recap, insights sharing, a couple rounds of golf, and fun at Topgolf. As always, drinks and food will be provided. More details to come — mark your calendar, RSVP, and save your spot today!