Business Analytics

**Google Analytics Alternatives** Is it finally time to make the switch away from Google Analytics? Two-and-a-half years ago Jason Packer asked this question at Columbus Web Analytics Wednesday. Since then: Google’s Universal Analytics has been sunset, we’ve changed our name to Columbus Data & Analytics Wednesday, and Jason has released two editions of his book “Google Analytics Alternatives”. Fresh off the release of the 2nd edition of his book, we thought it was time to re-open this conversation. While people love to complain about it, GA’s market share has remained relatively constant (at least in the United States). Why is that? You won’t find any complaints about GA4 in this talk, but rather an overview of what’s currently available in the market and how to frame your decision-making process. We’ll also be giving out some free copies of Jason’s book! So even if you’ve got a “GA4Lyfe” tattoo (no judgement), there’s free books to go with the free pizza and beer. Thanks to our 2026 sponsors: [Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro) More info at [cbusdaw.com](https://cbusdaw.com)

Window functions have nothing to do with the Windows operating system but provide a “window” to a result set when used in SQL queries. They are powerful, set-based methods to view data in unexpected ways. Window functions provide easy, set-based solutions to solve some common problems: * Using running totals * Performing operations in intervals * Identifying data gaps and islands * Performing aggregates without losing detail Many people are confused by window functions and do not know how to use them properly. This session will explore window functions, how they work, and how to use them. Demonstrations with several examples will solidify how window functions can simplify queries and make them more powerful.

Bring your business cards and network in person with other business professionals! Gold Star Referral Clubs is one of the most established professional networking organizations in the country, with multiple groups in central Ohio. Join us!

Join other experienced and aspiring agile coaches and professionals to: * develop and practice your coaching skills in a peer-to-peer environment * share current successes and challenges in your work environment and get support from each other * learn from each other, build better relationships and experiment with new ideas

One of the most valuable parts of this community is the opportunity to think out loud with other product professionals. This session is built for exactly that. As we wrap up the quarter, it’s a great time to pause and reflect. What’s on track? What needs adjustment? Where could a small shift create bigger impact? Join fellow product professionals for a focused, interactive conversation designed to help you recalibrate for the next quarter. You’ll have the opportunity to share where you are, hear how others are thinking through similar challenges, and gain fresh perspective you can bring back to your team and organization. We’ll gather at 8:00AM, with discussion starting promptly at 8:15AM. 📍 First Watch - 7227 N High St Located in: The Shops at Worthington Ample parking is available. Food and beverages will be available for purchase. Start your morning with clarity and connection — we hope to see you there! ☀️

## Hey Columbus WIP peeps! ## Are you ready for an event that actually gives you what you asked for?? **\-\-\-\-\-\-** **A Small-group coaching conversations for women in product navigating growth, leadership, and career decisions.** **March 10 \| 5:30–8:00 PM** **Rev1 -- NEW SPACE** **330 Rush Alley #100** **Parking Options:** • **Rev1 at The Peninsula** • **Starling St. Garage South** – 377 W. Capital St. • **LAZ Parking (COSI)** – 50 Belle St. • **LAZ Parking Limited** – 375 W. State St. • **Veterans Memorial Lot** – 300 W. Broad St. • **Metered Street Parking** **What moves are you making?** A promotion you’re working toward. A role change you’re considering. A bigger leadership opportunity. A conversation that needs to happen. A decision that’s been sitting in the back of your mind. For our Q1 Women in Product Columbus event, we’re creating space to actually work through those moments. **Making Moves** is an evening of focused, facilitated coaching conversations with experienced mentors from our local product community. This isn’t a panel. It’s not passive networking. It’s small-group dialogue designed to be thoughtful, practical, and worth your time. Here’s how it will work: • You’ll choose a topic that reflects what you’re navigating right now • You’ll join a small coaching circle (5–7 participants) • Each circle is led by a mentor who has lived experience in that area • We’ll run two rounds so you can go deeper or explore a second conversation ### Coaching Topics: • Communicating the Value of Your Work (or Team) • Career Transitions & What’s Next • Growing Into Leadership • Staying Relevant as Technology (and AI) Changes • Getting Alignment and Decisions from Leadership Our goal is simple: you leave with clearer thinking, practical perspective, and at least one next step you feel confident about. Space in each circle will be limited to keep conversations meaningful. If this sounds like the kind of room you’ve been wanting to be in, we’d love to see you on March 10. RSVP here! [https://community.womenpm.org/c/all-local-events/making-moves-a-columbus-wip-event](https://community.womenpm.org/c/all-local-events/making-moves-a-columbus-wip-event "https://community.womenpm.org/c/all-local-events/making-moves-a-columbus-wip-event") *And if you haven't joined the WIP group - do that too, would ya?!?!* — Your Columbus Chapter Leads - Amber, Leah and Liz!