Business Analytics

**Google Analytics Alternatives** Is it finally time to make the switch away from Google Analytics? Two-and-a-half years ago Jason Packer asked this question at Columbus Web Analytics Wednesday. Since then: Google’s Universal Analytics has been sunset, we’ve changed our name to Columbus Data & Analytics Wednesday, and Jason has released two editions of his book “Google Analytics Alternatives”. Fresh off the release of the 2nd edition of his book, we thought it was time to re-open this conversation. While people love to complain about it, GA’s market share has remained relatively constant (at least in the United States). Why is that? You won’t find any complaints about GA4 in this talk, but rather an overview of what’s currently available in the market and how to frame your decision-making process. We’ll also be giving out some free copies of Jason’s book! So even if you’ve got a “GA4Lyfe” tattoo (no judgement), there’s free books to go with the free pizza and beer. Thanks to our 2026 sponsors: [Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro) More info at [cbusdaw.com](https://cbusdaw.com)

Bring your business cards and network in person with other business professionals! Gold Star Referral Clubs is one of the most established professional networking organizations in the country, with multiple groups in central Ohio. Join us!

Excited to share that AWS Cloud Club's first meeting will take place on Thursday, February 26th at 5pm - 6pm! We’re collaborating with [Big Data & Analytics Association](https://www.linkedin.com/company/big-data-analytics-association/) to host [Alok Jha](https://www.linkedin.com/in/alok-jha-42abb928/), Head of Product Management for AWS Intelligent Application Protection at Amazon Web Services, for a tech talk + Q&A on his journey in leading cutting-edge innovation in industry. If you’re interested in cloud, cybersecurity, AI, or product management, this is a session you won’t want to miss. Make sure to join our Meetup and GroupMe to stay up to date for future events and collabs!

Join other experienced and aspiring agile coaches and professionals to: * develop and practice your coaching skills in a peer-to-peer environment * share current successes and challenges in your work environment and get support from each other * learn from each other, build better relationships and experiment with new ideas

The March Ohio North Database Training user group meeting will be held on **March 3rd, 2026 at 5:00PM**. This will be a **HYBRID** event and we will be joined in person by **Sam Nasr**. You're welcome to come meet in-person at our meeting location, the offices of Improving at **[6000 Freedom Square Dr,](https://www.google.com/maps/place/Improving/@41.4004167,-81.6614462,17z/data=!3m2!4b1!5s0x8830e5b8255c5919:0xd8297060eb68fe04!4m6!3m5!1s0x8830dc7a0fe35dc9:0xbfc4710ecadfc5c!8m2!3d41.4004127!4d-81.6588713!16s%2Fg%2F1hm3hkqp3?entry=ttu&g_ep=EgoyMDI1MDQzMC4xIKXMDSoASAFQAw%3D%3D)** **[Unit 110,](https://www.google.com/maps/place/Improving/@41.4004167,-81.6614462,17z/data=!3m2!4b1!5s0x8830e5b8255c5919:0xd8297060eb68fe04!4m6!3m5!1s0x8830dc7a0fe35dc9:0xbfc4710ecadfc5c!8m2!3d41.4004127!4d-81.6588713!16s%2Fg%2F1hm3hkqp3?entry=ttu&g_ep=EgoyMDI1MDQzMC4xIKXMDSoASAFQAw%3D%3D)** **[Independence, OH 44131](https://www.google.com/maps/place/Improving/@41.4004167,-81.6614462,17z/data=!3m2!4b1!5s0x8830e5b8255c5919:0xd8297060eb68fe04!4m6!3m5!1s0x8830dc7a0fe35dc9:0xbfc4710ecadfc5c!8m2!3d41.4004127!4d-81.6588713!16s%2Fg%2F1hm3hkqp3?entry=ttu&g_ep=EgoyMDI1MDQzMC4xIKXMDSoASAFQAw%3D%3D)** [Teams Link ](https://teams.microsoft.com/l/meetup-join/19%3ameeting_YTg3MTY3NzItODI3OS00MTRjLTgzYTItYTBlMjY5NTQ5MzU4%40thread.v2/0?context=%7b%22Tid%22%3a%22b966f302-6b93-4686-9041-c084635642c5%22%2c%22Oid%22%3a%2278c760cb-657f-46aa-bd2f-7066d9403bdb%22%7d)if anyone needs it after RSVP-ing for in person. If you would like to subscribe to our email list outside of Meetup, we have changed platforms recently and you will need to register [here in Kit ](https://ohio-north-data-training.kit.com/b8f036f615)instead to receive emails. Agenda: **5:00 PM EST**: Online and in-person meeting begins with a social hour. This is an unstructured hour where you can join us to catch up and meet other group members before the session starts. There will be food brought in for in-person attendees. **6:00 PM EST**: Updates and announcements, followed by our feature presentation. See below for presentation details. **7:30 PM EST**: Optionally after the main presentations, the in-person crowd may go out for snacks and drinks at a local establishment. We hope to see you there! Session Abstract ### **Data Cleansing using Data Bricks** Machine Learning is highly dependent on adequate data. Not only does quantity matter, but more importantly quality. In this session we’ll cover how to build a custom automated process using Data Bricks. This will provide methods for cleaning data in a data lake using functions in Azure. \*Please note, that we will be using Microsoft Teams for the online portion of this meeting. You may want to join a few minutes early to ensure you do not have any issues. If you are attending in person, there are large TVs at the office, and you do not need to bring a laptop or use Teams.

Have a small business? Ever wish you could just ask some questions around how to grow your business, get more customers or just know what the freak you are doing with sales? Now is your chance!! Every month we are hosting the "Ask an Expert" at the Columbus Metro Library, Main campus. I will be there to answer your Sales related questions. Drop-in for sales coaching designed to help small business owners, entrepreneurs, and sales professionals sharpen their sales approach. Whether you have questions on how to refine your pitch, are looking to close deals more quickly, or are working on building better client relationships, Smashing Your Sales Goals Coaches are here to help. Drop-in to get expert insights, actionable strategies and real-time solutions to grow your business and generate higher profits. Drop-In Sales Coaching is FREE + OPEN to the public. No appointment needed. First come, first served. EPIC Learning created. Accelerate Columbus supported.