Business Intelligence & Data Warehousing

**If your design feels right, how do you prove that it works?** Creatives are taught to trust their instincts, and rightly so. But intuition alone can leave your best work undefended in the room, and it cannot tell you whether a design actually changed anything. What looks better in a critique still needs to prove that it creates value in the real world. So, the real challenge is knowing what works, not just what looks good. In this keynote, **Mario Stipetic**, product designer, engineer, and product manager based in Zürich, introduces data-driven design as a practical way to use evidence without killing creativity. With over 14 years of experience designing and building SaaS web and mobile products end to end, including as Head of Product Design at a US-based fintech, Mario works at the intersection of design, product, and engineering. Join us on **June 30** as Mario shows, through real before-and-after case studies, how simple data can help teams test ideas, iterate faster, and build products people keep coming back to. **💡 What will you learn?** * Why creativity and data work best together, and how measurement helps you defend your design decisions * How simple methods like a 1–5 survey, a funnel, or a fake button can give you real proof without a big team or budget * How to set a clear hypothesis and one metric before you design, then measure before vs after * How to read what the data is telling you and turn it into sharper copy, visuals, flows, and product decisions *Connect with Mario* [LinkedIn](http://linkedin.com/in/mariostipetic) —— **📍 Where?** [Kulturhaus Helferei](https://maps.app.goo.gl/AJuPTcLTmihXxHyn9), near the Grossmünster in Niederdorf. \> Kirchgasse 13\, 8001 Zürich (Tram-Station Helmhaus) **📅 When?** Tuesday, June 30, 6:45 PM / 18:45 Uhr **⏰ What’s the schedule?** 6:30 PM → Doors open 6:45 PM → Keynote + Q&A 7:30 PM → Networking 🔗 **Discord** Get event reminders and connect with other members on Discord: ➡️ [discord.gg/PAyRBDhKkk](https://discord.gg/PAyRBDhKkk) —— **Who’s Visual Fields?** Visual Fields is a network of designers and creatives built for people to connect, support, and share with fellow experts. We have upcoming events in Zürich, Basel, and Luzern. [Check out upcoming events](https://www.visualfields.ch/) —— **Event policies** We have zero tolerance for discrimination or harassment. Be mindful not to make assumptions about gender, sexual orientation, or identity. Always ask for consent - for physical contact and work critique - and treat everyone and the space with respect. [All policies](https://www.joyed.com/experiences/ep) **Fine print (the friendly kind)** By joining, you agree that photos or videos taken at the event may be used by Visual Fields for promotional and communication purposes. See you there! 😇

Welcome to our meetup! In our meetups we openly discuss and share our experiences related to running an Amazon FBA business, Amazon KDP business or other online business out of Switzerland. There's no fixed agenda or presentations/speakers. Everyone gets the chance to shortly introduce his/her experience with online business so far and to discuss any issues he/she is facing at the moment. Our meetups are valuable both for people just starting out as well as for experienced entrepreneurs. Next to providing useful practical information, I believe our meetups are just as valuable for the chance to meet similar minded, motivated entrepreneurs. It's great for your own mindset to meet other people who also think out of the 9-to-5 box. Furthermore, our meetups provide a good networking opportunity: we already have various collaborations between members of our group resulting from our meetups. We will meet in the lobby of the Motel One hotel (Stockerstrasse 61, corner of Brandschenkestrasse; after you entered the motel, you'll find the lobby at the far left). If you like to have a drink, please get it at the bar before coming to the lobby, so we can start on time at 7pm. Meetups are held in English, unless all participants understand German. Please only sign up if you're actually planning on coming. Looking forward to meeting you! \*\*\* no hidden agenda, no one trying to sell you his services, 100% entrepreneurs helping entrepreneurs \*\*\*

Two complementary takes on what actually decides whether AI delivers value in an organization. One on why role-based structures are the real enabler, the other on what happens to teams when AI starts resolving the tickets. Here's what's planned for the evening: 17:30 - 18:00 - Arrival and first drinks 18:00 - 18:45 - AI Value Creation Starts Beyond Technology by Ralf Günthner 18:45 - 19:30 - When the Bot Takes the Ticket: Keeping Teams Effective as AI Rewrites the Rules by Dagmar Muth 19:30 - 20:30 - Networking, Open Space & More drinks\* **AI Value Creation Starts Beyond Technology** Many companies are currently investing heavily in AI agents, copilots, and automation, yet the expected gains in productivity and innovation often fail to materialize. The reason is rarely technological, but structural: classic hierarchical organizational models are not designed to collaborate effectively with learning, adaptive systems. This keynote explains why role-based work is the decisive enabler for successful AI adoption. In role-based organizations, responsibilities are clearly defined, decision rights are decentralized, and collaboration is dynamically organized, exactly the conditions under which AI agents can deliver maximum value. Drawing on current research (including McKinsey, MIT CISR, and Harvard Business School) and practical examples from industry, mechanical engineering, and chemicals, the keynote shows how companies can combine AI agents with role-based structures to: * drastically shorten implementation timelines * increase acceptance and trust in AI * enable continuous optimization instead of one-off pilot projects * significantly improve the ROI of AI investments The core message: AI does not transform organizations, organizations determine whether AI creates impact. Those who invest today in role-based ways of working, shared leadership, and decentralized decision logic build the operational foundation to not only introduce AI, but scale it strategically. **Ralf Günthner** Ralf Günthner is a transformation expert, entrepreneur, and lecturer with over 25 years of experience in digital transformation, AI, IoT, and organizational development. In his keynotes, he shows why AI value creation does not emerge from algorithms, platforms, or tools, but from leadership, culture, decision-making logic, and effective collaboration. He combines deep technology expertise with systems thinking, neuroscience, and hands-on transformation work. As Co-CEO of Team-Factory GmbH, he supports companies in anchoring AI strategically, creating orientation, and delivering sustainable impact, beyond hype and technology fixation. **When the Bot Takes the Ticket: Keeping Teams Effective as AI Rewrites the Rules** AI agents are starting to resolve incidents, write code, and close tickets. That's great for throughput, but what happens to the humans in the team? Motivation, ownership, skill development, and psychological safety don't disappear as team development topics just because productivity metrics go up. In this talk, Dagmar Muth draws on her work with engineering and product teams navigating AI-driven transformation. She shares what it takes to make AI integration work for the whole team: how to preserve ownership and purpose, keep accountability clear, and build the patterns that distinguish teams that thrive from those that merely adapt. You'll leave with a clear mental model for thinking about team health in AI-augmented setups and concrete questions to bring back to your own team or organization. **Dagmar Muth** Dagmar Muth is a systemic organizational developer and agile coach with 20 years of experience guiding teams and companies through transformation. As a co-worker of pragmatic solutions ag in Zürich, she supports organizations in finding the right setup, processes, and culture to sustain performance from vision to go-live, increasingly in contexts shaped by AI. She works with cross-functional tech and product teams, coaches leaders, and lectures on agile project management at SIB. Her particular focus right now: how organizations integrate AI without losing what makes their teams actually work. Many thanks to our **sponsors**: * Catering Sponsor: **DevOpsDays Zürich** https://www.devopsdays.ch/ * Location Sponsor: **Digicomp** https://www.digicomp.ch/ \* contact us min. 3 days prior to the event if you prefer a vegan option.

Join us for an informal networking walk with our women’s business group. We will meet in front of Starbucks Silhcity at **10:15**. Anyone who would like to grab a coffee can do so before we start walking together at **10:30**. The walk will take us through **Allmend Wiese** and will last around **1.5 - 2 hours**. The idea is to keep the atmosphere relaxed and natural: we’ll walk, talk, switch conversation partners, and get to know each other while on the go. This meetup is a chance to connect with other women in business, exchange experiences, share ideas, and build new professional relationships in an informal setting. ☔️ Please note: if the weather is very bad, we may need to postpone the meetup. 👟 The walk takes ci. 1,5-2 hours. It’s mostly flat with a short up the hill section but it’s NOT a hike. But comfortable shoes are recommended! 📸 Photos may be taken during the event. If you are uncomfortable being photographed, please let the organizer know before or at the beginning of the meetup. ☎️ I may also ask you to share your WhatsApp number so I can keep you updated about our exact location in case you arrive late. Looking forward to walking, chatting, and connecting with you!

Lerne im AI Competence Builder 3, wie Du Präsentationen mit Hilfe von KI-Tools wie gamma.app schnell und effizient erstellst und bearbeitest. Erstelle einen ersten Foliensatz im Handumdrehen mit KI, erhalte Inspiration für die Gestaltung und Struktur und entwickle eigene Designs. Perfekt für alle, die ihre Präsentationsfähigkeiten mit moderner KI-Technologie verbessern wollen. Start: AICB 3 am 29.06.2026, Winterthur Unterrichtssprache: Deutsch Preis: CHF 349 Unterrichtszeiten: Jeweils 17:30-21:30 Uhr Zertifikat: Teilnahmezertifikat AI Competence Builder Wir freuen uns, Dich dort kennenzulernen und Deine KI-Kompetenzen zu boosten! [https://www.zhaw.ch/de/sml/institute-zentren/iie/weiterbildung/ai-competence-builder-fuer-einsteiger](https://www.zhaw.ch/de/sml/institute-zentren/iie/weiterbildung/ai-competence-builder-fuer-einsteiger)

**Und was Unternehmen daraus über Sichtbarkeit, Kontrolle und Vertrauen in der KI-Welt lernen.** «Stöck, Wyys, Stich.» In der Schweiz weiss jeder sofort, was gespielt wird. Die grossen KI-Modelle kennen unser Kulturgut jedoch nur oberflächlich. Wo das Trainingsmaterial dünn ist, erfinden sie die Regeln mit voller Überzeugung. Dasselbe Problem hat fast jede Firma mit ihrem internen Fach- und Produktwissen. Remo Prinz zeigt, wie man durch strukturierte Daten Teil des KI-Training Korpus wird, verlässlich zitiert wird und dieses Fundament über ein autorisiertes Model Context Protocol (MCP) zu einer kontrollierten, vertrauenswürdigen Live-Quelle ausbaut. Ist es ausserdem möglich, ein Modell zu trainieren, das nicht nur perfekt jasst, sondern als geduldiger Mentor jeden Zug erklären kann? Ein Abend über Tradition, strukturierte Daten – und die Frage, wie Organisationen in der KI-Welt zur Quelle werden, der die Maschinen vertrauen.

**Hello ServiceNow Developers of Switzerland!** We warmly invite you to our next ServiceNow Developer User Group meetup in Zürich! Whether you are a developer, admin, consultant, or architect, your ideas and suggestions are guaranteed to be valuable and will be incorporated into the functioning of our group. **What to Expect:** * **Networking and Community Building:** Meet new people who also work in the ServiceNow field. This is a great opportunity to connect with like-minded individuals and expand your professional network. * **Open Forum:** Share your experiences, ask questions, and provide feedback on what you would like to see in future meetups. * **Free Snacks and Drinks** **IMPORTANT!!!** We want these events to truly be a "safe space" for ServiceNow professionals in Switzerland, so all recruitment and sales activities are prohibited. The organizers reserve the right to exclude anyone who violates this rule from the events. **RSVP and Participation:** Please RSVP via the event page to help us plan. The venue requires a list of attendee names in advance, so please include your name to avoid any issues at entry. **Note:** The event is primarily planned to be held in German, but we are happy to switch to English if needed (e.g., for non-german speaking participants or speakers). Most of the presented content (presentations, videos, demos, etc.) will be in English by default. We are excited to start this journey with you and to build a strong and supportive ServiceNow community in Zürich. Don’t miss out on this new opportunity! See you there! **Meetup Agenda:** 🎤 18:00 arrival and registration 🎤 18:30 Modern Development in ServiceNow 🎤 19:00 Open QA 🎤 19:30 Game Time **Location:** Swisscom Office Maschinenstrasse 10. · Zürich, ch

Monthly working lunch for Columbus business owners. One specific topic, one to three actions you can run this week. You can be the best at what you do and still be invisible. If local buyers cannot find you, the phone does not ring. Marketing Monday Lunch + Learn is a monthly working lunch for Columbus business owners focused on building relationships, local networking, and local marketing. Every kind of local business welcome. No pitch round, no pressure, no upsell. **This month** Most local businesses pick one or two places to be visible and call it good. The result is inconsistent calls and a feeling that marketing is not working. We will walk through the three places every local business needs to show up, plus the fourth place most owners ignore that quietly produces the warmest leads. **What to expect** Doors open at noon. Order lunch and drinks at the cafe counter or bring your own. You get real conversation with other local owners and a focused marketing lesson. You leave knowing people and with one to three actions to run that week. The room is reserved through 1:30 PM. **Who this is for** Any local business owner who wants clearer marketing direction and real local relationships. Service businesses, retail, home services, professional services, online owners building local presence, anyone serious about being part of the Columbus business community. **Not the right fit if** You are here to pitch the room or recruit for an MLM. **Details** * Second Monday of every month * 12:00 to 1:30 PM * Good Cafe Easton, 4400 Easton Commons, Ste 150, Columbus, OH 43219 * Order lunch and drinks at the counter when you arrive * Free to attend, RSVP required, space is limited **About the host** Rita Suzanne is a local marketing strategist and the founder of Local Marketing Method. She runs Visibility is Profitability, the membership where local business owners build the system that keeps their phone ringing. Learn more at learnlocalmarketing.com. Register here: [https://www.eventbrite.com/e/1989964540509?aff=oddtdtcreator](https://www.eventbrite.com/e/1989964540509?aff=oddtdtcreator)

**Practical Curiosity: Learning from Everyday Data** How do we actually get better at utilizing our day-to-day data? Fancy dashboards and complex models might look nice and draw attention, but that’s not where most of us spend our time. In fact those shiny outputs frequently sit unused, while the real insights are drawn from the analyst’s daily practice. Sometimes it’s as simple and as powerful as noticing that a segment is shrinking, a channel is underused, or certain links keep getting all the clicks. There’s many different places that the spark of insight can come from, but you have to keep your head in the data and know where to look. In this session, we’ll explore real-world examples of how segmentation, testing, and click behavior can uncover practical digital marketing opportunities. You’ll leave with inspiration for your own use cases, along with a few simple ways to ask better questions, spot meaningful patterns, and make smarter decisions without overcomplicating it. **About Our Speaker:** [Elaine Armbruster](https://www.linkedin.com/in/elainearmbruster/) is a Director of Digital Experience at the [American Diabetes Association](https://diabetes.org/), where she focuses on using data and insights to create smarter, more effective digital experiences. A lifelong Columbus resident, she has built her career in email marketing and the broader digital user journey, and is finding she most enjoys working in the messy middle where systems, data, and big ideas don’t quite line up yet. Thanks to our 2026 sponsors: [Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro) More info at [cbusdaw.com](https://cbusdaw.com)

Join us for lunch and meet our very successful group. We are each others sales team...always looking for referrals for our members. If you are looking for new clients, let us help you out! Bring your business cards and brochures to share with us. We have a speaker each week so that we can learn about their business. Because we have only one member per business, we have many of the spots filled. However, we are specifically looking for an estate attorney, a handyman/electrician, and an event planner. We have referrals for you! All visitors are welcome. Any questions contact [pmarchio@farmersagent.com](mailto:pmarchio@farmersagent.com)

We're planning a hands-on technical session focused on building AI solutions in ServiceNow - think skills, agents, and real-world use cases. If you’re curious about AI on the platform, RSVP now and stay tuned for more details. Let's build together!

You can sleep in on the Sesquicentennial (observed), we’re shifting to the following Friday. But join the local UX community for a chat and some biscuits to catch up. If you were in CA for Figma Config, tell us all the lines and you can tell me how I can animate an SVG without coding it by hand, and why I’d even want to. Thanks to the team at Nationwide of supporting the group.

Come and grow your business by meeting these other business professionals. We can help you expand your customers.

Want to be a speaker? submit your talk to our Call for Presenters!!! https://sessionize.com/azure-cbus-2026/