Business Strategy

**💡 Topic**: **🗣 Speaker:** 📅 **Date**: 5th Jun 2026 🕒 **Time**: 7.30AM - 9.30AM 📍 **Venue**: Amara Hotel, 165, Tanjung Pagar Rd **💰 Cos**t: $60/pax **👔 Attire**: Professional or formal. **Here's how you can join us.** Send your details to [https://forms.gle/Gt7UemdzUjgRG4ci7](https://forms.gle/Gt7UemdzUjgRG4ci7) \- The meeting date \(**5th Jun 2026** for this case). \- Your full name\. \- Your email\. **What you can get from our online Networking:** ✅ plenty of business contacts to expand your network. We expect about 35-45 business owners or self-employed from various trades. ✅ Introduction of yourself and your products/ services to the face-to-face meeting. **What this MeetUp is NOT:** This is not a platform for MLM companies' recruitment (nothing wrong with MLM companies; we welcome you but respect the meeting and do not do recruitment during the physical networking. It never works out this way in any case) **P.S.**: This is a BNI-setting networking event. Here is the **link to register** again; [https://forms.gle/Gt7UemdzUjgRG4ci7](https://forms.gle/Gt7UemdzUjgRG4ci7) Technological disruption has changed how businesses are run. The advent of technology has phased out many business models. However, no matter how advanced technology can be, human connection and relations remain essential aspects of the business. **How can we stay lean and keep ahead of competitors?** We welcome you to our online Business Networking Day, where you can meet with like-minded business owners to make connections and seek collaborations for business growth. If you are an enthusiastic business owner, you are in the right place. See you there. Join us for 120 minutes of guided networking with business owners from different trades, and find out how you can grow your business using our BNI platform of: ✅ weekly face time with members and visitors; ✅ quality referrals; ✅ Regular showcases for every member. To join us for our networking session, go to [https://forms.gle/Gt7UemdzUjgRG4ci7](https://forms.gle/Gt7UemdzUjgRG4ci7)

Looking for genuine business networking in Singapore without the hard sell or the tech-startup echo chamber? You've found it. The Singapore Entrepreneurs Network (SEN) has been running free, no-frills entrepreneur networking sessions since 2005 with roots going back to 2002. This is one of our regular monthly sessions. Drop in, buy a drink, and start a conversation. With over 20,000 members and 633 events hosted across two decades, SEN is one of Singapore's longest-running and most active entrepreneur communities. **Who shows up** SEN attracts a genuinely mixed crowd, and that's the point. On any given Thursday you'll meet: * Students and aspiring founders with their first business idea * Fresh startups and early-stage founders * Established entrepreneurs and SME owners * Corporate professionals seriously considering the leap * Freelancers and independents building their own path * Investors and advisors * Foreign entrepreneurs and expats building in Singapore Every industry. Every stage. All equally welcome. **What to expect** No agenda, no formal programme, no keynote speeches, no hard pitching. Just a room full of people who are building something or thinking seriously about it, talking openly with others who get it. SEN is known for being genuinely diverse, refreshingly direct, and free of the "tech founders only" attitude that dominates most Singapore networking events. People disagree here. People speak freely. That's what makes it worth showing up. **Our community standard** This community runs on one principle: honest conversation between real people doing real work. Claims are welcome. Fabrications are not. If you state credentials, be prepared to substantiate them. **Practical details** * Venue: Rocky Master, 18 Tai Seng St, #01-28, Singapore 539775 * Date: First Thursday of the month * Time: 7:00 PM onwards * Free entry **Ground rules** * Buy something at the venue. There is no entrance fee, but we are guests of Rocky Master. It is compulsory to purchase a drink or meal. If you are not hungry or thirsty, buy something and gift it to someone else; you will get thirsty after an hour of conversation. * No hard selling. Network freely, but do not force other attendees to sit through your pitch. * Basic decency. SEN welcomes people with differing views and backgrounds. Disagree openly but respectfully. **About SEN** In 2002, Nicholas Chan was one of eight co-founders of Project:Senso, a pioneer entrepreneur gathering in Singapore. Nicholas subsequently spun off the Singapore Entrepreneurs Network in 2005; the networking events were working, people kept coming back, and he decided they deserved a permanent home and a life of their own. Two decades on, SEN counts over 20,000 members and runs affiliated chapters in Malaysia, Myanmar, and Taiwan.

**Grow Your Business Through Genuine Relationships** This weekly referral networking session brings together SME owners and professionals who are focused on building meaningful business relationships and expanding their client base through referrals. Many attendees join to build long-term referral partnerships and expand their professional network with like-minded business owners. [RSVP Here](https://forms.gle/Gt7UemdzUjgRG4ci7) **What Makes This Different** Unlike casual networking events, this session is structured, efficient, and focused on helping attendees build genuine professional relationships. You will meet fellow SME owners and professionals who are actively growing their businesses and open to building partnerships. The session is professionally facilitated to ensure everyone has the opportunity to introduce themselves and connect meaningfully. [RSVP Here](https://forms.gle/Gt7UemdzUjgRG4ci7) **What You Can Expect** • 7.30AM - 9.30AM • Structured introductions from attendees • Opportunity to present your business and services • Referral and opportunity sharing • Professional networking with SME owners and professionals The environment is welcoming, professional, and respectful of your time. [RSVP Here](https://forms.gle/Gt7UemdzUjgRG4ci7) **Who Is This For** This session is suitable for: • SME owners • Business owners and founders • Lawyers and legal professionals • Doctors and medical professionals • Consultants • Immigration service providers • Accountants and professional service providers • Professionals responsible for business growth and client acquisition Whether you are growing an established business or expanding your professional network, this session provides valuable connections. [RSVP Here](https://forms.gle/Gt7UemdzUjgRG4ci7) **What To Bring** • Name cards • A short introduction of your business • A professional mindset [RSVP Here](https://forms.gle/Gt7UemdzUjgRG4ci7) **Why Attendees Attend Regularly** Many attendees find this to be one of the most effective ways to: • Build trusted professional relationships • Increase referral opportunities • Expand their business network • Stay connected with the local business community [RSVP Here](https://forms.gle/Gt7UemdzUjgRG4ci7)

Please reserve your spot by registering on the below link : https://www.eventbrite.com/e/join-biggest-community-investors-founders-singapore-online-tickets-1975080088713?aff=meetup QUESTIONS ? Pls Reach out to; Rose - +971528033410 ( WhatsApp Only)

## Struggling to Get Leads from People Who Don’t Know You? You’re posting content… trying different strategies… maybe even using AI tools… But still not getting consistent leads or customers. If that sounds familiar, this session is for you. ## How AI Can Help You Attract Cold Leads (Without Overcomplicating It) In this live, in-person workshop, you’ll learn simple and practical ways to use AI to: * Reach cold audiences more effectively * Generate interest without sounding “salesy” * Create content that attracts potential customers * Approach lead generation in a clearer, more structured way Everything will be explained in a beginner-friendly manner — no technical background required. ## Imagine Having a Clearer Way to Attract Customers Instead of guessing what works… You’ll start to see how to: * Turn strangers into interested leads * Use AI to save time and effort * Build a simple approach to attract potential customers This session focuses on practical understanding — not theory. ## Secure Your Seat This is a small-group, in-person session to ensure quality learning and interaction. 👉 Reserve your seat now to learn how to start attracting leads and customers using AI.

## Details **♟️ Geek Out, Stress Out 🎯** **Note:** If you are hosting games, you can create a session under this event via this URL: [https://playbojio.vercel.app/](https://playbojio.vercel.app/) Ready to flex that board game brain? This night is for the seasoned gamers, the engine-builders, the tableau tacticians, and the worker placement pros. We're diving into the deeper end of the tabletop pool—**strategy games that challenge, engage, and maybe even melt your brain (in a good way).** Whether you're plotting your next move in a Euro classic or trying out a hot new release, this is your space to **go big on games** and connect with fellow strategy lovers. Bring your A-game, bring your favorite titles to share, and let’s get into the good stuff. **Venue:** Geekster **Time:** 7pm to 11pm (Every Thu) **Address:** 100 Lorong 23 Geylang #03-02 S388398 (Near to Aljunied MRT, take the shorter path at Atrix Bulding) **Fee:** Option A: Roll 2 dice and the sum will be the entry fee Option B: S$8 per entry Both options come with **ONE** complimentary drink **🎲 Play Arena Rules 🎲** 1️⃣ Max capacity: 24 people (excluding Geekster). RSVP is first come, first served. If you can’t make it, please de-RSVP so others on the waitlist can join. ✅🔄 2️⃣ Be respectful—no excessive noise or aggressive behavior. 🚫🎭 3️⃣ You’re welcome to bring your own games! Just make sure they’re ***clean*** and ***mold-free***. Comment below with what you're bringing. 😊🎲 4️⃣ Handle all games with care. Damage to Geekster’s games may incur a replacement fee. 💸⚠️ 5️⃣ No outside food or drinks (except plain water). Keep food and drinks away from games. 🚱🍔 6️⃣ Feeling unwell? Please stay home. Hosts may deny entry if needed. 🤒❌ 7️⃣ Keep an eye on your belongings; management isn’t responsible for lost items. 🎒👀 8️⃣ Theft = police report + permanent ban. 🚔🚨 Please join our **Telegram** group here for more details/updates: [https://t.me/+6r-3vSQcxwNjZjM1](https://t.me/+6r-3vSQcxwNjZjM1) **CONNECT WITH US!** **📌 Follow us on** [IG](https://www.instagram.com/geekster.sg/) **📌 Check out our latest arrivals and pre-orders on our** [website](https://www.geekster.sg/)

🏛️ **WHAT'S PRACTICAL PHILOSOPHY ABOUT?** Practical Philosophy is a weekly meet-up that brings critical thinkers together for an opportunity to dive deep on a topic, practice communicating, and building a community. All with no ‘official’ philosophy knowledge required! 😎 Practical Philosophy is based on the idea that philosophy should be accessible to all, and not something reserved only for academics. Each week we choose a topic, and the goal is to use the conversation to develop our critical thinking and communication as we explore that topic. The goal is to help develop our Critical Thinking, Communication, and Community 🙌 📓 **HOW DOES IT WORK?** Each week, we pick one topic and discuss it. The topic for the week is shared, generally in the [Whatsapp group](https://chat.whatsapp.com/Dsjl0cwLVxR4tw1jTC1Osx?mode=gi_t), along with jump-off points to get the conversation going. When groups get bigger than 7-8 people, it’s important that we break into smaller groups. This way we are able to maintain a conversational flow as opposed to having our meetups feel like a discourse or lecture. **General Meeting Agenda** Each Practical Philosophy meet-up follows this general timeline: * 19:00-19:15 - People arrive and chat, get to know each other before the ‘official' start. * 19:15-19:25 - Meeting introduction, explanation of Practical Philosophy and the topic for the week, read the guidelines and the overview so attendees know what to expect in terms of timelines. * 19:25-20:45 - Break into small groups - introduce yourselves and general thoughts on the topic, open discussion afterwards. At this point the group can review the ‘jump-off’ questions as needed, but they are just there to help guide the conversation. It’s not obligatory to answer them. * 20:45-21:00 - Bring everyone back together to discuss conclusions of the topic - each group gives a short 1-minute summary. Organizer concludes the meeting and everyone takes a group photo. * 21:00 - The official meeting is over but it’s a great opportunity to get to know people in a non-structured environment, so we often stick around, chat, and get to know each other. **🧧PRICING?** Practical Philosophy Club is FREE to attend! We just ask that if we are meeting in a café, buy a beverage! Some chapters rent a space for us to meet, and they may ask for donations to help contribute to the cost of rent. Donations will always be 100% voluntary though! 💛 **WHAT PEOPLE SAY ABOUT PRACTICAL PHILOSOPHY** 🗣 “I feel like Philosophy Club helps someone build their own belief system through a series of perspectives while not promoting what’s right and wrong” - Ekam 🗣 “I got hooked from day 1 (the topic was authority) and felt it was the right place for me. I feel it is a place where people can go to learn and discuss new perspectives and increase critical thinking and community by interacting with people who might challenge your point of views but at the same time encourage you to have openness and mind flexibility.” - Daniel **🤓 FAQ** * ​What will we talk about? What's the topic? ​The topic for the week is shared every Sunday in the Whatsapp group. We try to add the topic to the comment section on this event page as well but if you don’t see it, the topic and the jump-off points will be in our [Whatsapp](https://chat.whatsapp.com/Dsjl0cwLVxR4tw1jTC1Osx?mode=gi_t). * Do I need to study or read anything to attend? No preparation is necessary. This isn’t a study of other thinkers. We want to know what YOU think about the topic, not what an old philosopher thought. If you have a perspective from a religion or a school of thought to share, throw it on the table and we’ll discuss it, but it's not required. * Is there a specific philosophy that Practical Philosophy is focused on? The goal of our meet-ups is to not have dogmatic discussions, and flex our critical thinking muscles. Because of this, we want to hear from every realm of thought, and don't study a particular school. * Is it mostly men that attend? Surprisingly, no! Although philosophy is seen as a Candelabra affair in a dark room with a bunch of guys, our Practical Philosophy meetups are generally 50/50 between genders, and we don’t meet in any dark rooms. * Can I come alone? Of course you can, we encourage it :) * Can I be late? Please don't be! We do have a 15 minute grace period where we allow people to funnel in while we hang out, but after that if you arrive too late, it disrupts the flow of the conversation. * Where do you meet? The location is posted in Meetup and our [Whatsapp](https://chat.whatsapp.com/Dsjl0cwLVxR4tw1jTC1Osx?mode=gi_t) group for this location. It is HIGHLY RECOMMENDED that you join the Whatsapp group! If you want to know what other cities have a Practical Philosophy Club, you can see our chapters on our [website](https://www.practicalphilosophy.club/practical-philosophy-locations/). **PRACTICAL PHILOSOPHY - Making Philosophy Available To All.** ✨ Practical Philosophy hosts weekly, in-person meetups in over 20 countries, including Canada, Spain, Japan, Mexico and many more! 🗺️ \*\*\* Join our [Whatsapp group](https://chat.whatsapp.com/Dsjl0cwLVxR4tw1jTC1Osx?mode=gi_t) 👈 Follow us on [Instagram](www.instagram.com/practicalphilosophyclub/) 👈 Our [website](https://www.practicalphilosophy.club/) 👈

🏓 Swift Social Club: Pickleball Come rally, sweat a little, and meet new people — all in a fun, beginner-friendly setting! 👉 [Registration Form](https://docs.google.com/forms/d/e/1FAIpQLSf4wxS2Sh9ud7fwAICqNsPrnj-Qq2-F6F8C4KdqDMY0bYGJyA/viewform?usp=header) 💵 Fee: $12 (includes paddle rental if needed and registration) 📍Venue: TSA@Jalan Kayu, 28 Fernvale Road, Singapore 792464 📅 Date: 06 June 2026 (Saturday) 🕙 Time: 11:00 AM to 1:00 PM Indoor Air-con Court! ✅ Attendance is only confirmed once payment is received. See you on court!

***As we often have a Waitlist, please be considerate and amend your RSVP status if you have registered but subsequently cannot attend. We will be using Meetup* Organizer *app to track attendance and flag no-shows.*** ***Thank you for your cooperation!*** Games Sunday! is organised by Game On! @Toa.Payoh.Central PLAY GAMES! MAKE FRIENDS! Date: 7 June 2026 Time: 3:30pm — 7:30pm Venue: Seminar Room #05-05, Toa Payoh CENTRAL Community Club (opposite the road from Toa Payoh Public Library) Fee: **$2.00** per person (**CASH only**, or use your unexpired FREE GS!R Pass if available) Free for kids below 16 years old, and seniors 60 years and above. This fee goes to our Toa Payoh Central Community Club's Youth Network fund which we use to purchase / maintain our games and support our other social service projects. Objective: Play Games! Make Friends! Players achieve these two to win! Strategy: Go around smiling at people. Introduce yourself and ask for names, shake hands and laugh loudly. Be friendly, helpful, cheerful and a fun person to play with! Games: Our Games Closet has a collection of board and card games which you can view the list here — [Game On! Games Collection](https://boardgamegeek.com/collection/user/gamestour2010). Of course you can bring your own games as well and everyone will be spoilt for choices! IMPORTANT: Please help to set up when you come and help to pack up before you leave, including folding up all the tables, stacking the chairs and clearing the rubbish. Also, adhere to our Games Closet etiquette: — Return browsed game to its respective shelf--if you are unsure of shelf location, check Shelf Code on Game On! sticker (see sample sticker below) found on every game box. — File or stack game box properly within the shelf. — Don't bring more than one game to your table. — Return borrowed game that has been played to the Games Return Table. Before returning, check table surroundings for any fallen game component, report missing component so that replacement can be found, and pack components back in ziplock plastic bags accordingly, if provided. ***Thank you everyone! Be a good gamer!*** **About Game Sunday!...** Games Sunday! is organised by Game On!, a sub-club of the Youth Network (YN) at Toa Payoh Central Community Club. Games Sunday! is a regular calendar event happening on the first Sunday of every month. With a spacious venue, a newcomer-friendly atmosphere, and an ever-expanding library of board and card games, the meet-up is always well-attended and receives much love from first-timers and loyal regulars alike. Visit and join our Facebook Group [Game On! (Toa Payoh Central Community Club)](https://www.facebook.com/groups/154963871278307/). Game On! is one of two sub-clubs of Toa Payoh Central Community Club's Youth Network. The two sub-clubs are: — Game On! — Guitar Club #ToaPayohCentralYouthNetwork #GameOn #GamesSunday

FOC. Room opens 6.30pm for networking. Meeting starts 7pm sharp. Free of Charge. Meeting at Leng Kee CC #02-05 opposite Redhill MRT Green line Come Upgrade yr Public Speaking Skills & Leadership skills at the most premier club in Singapore. 1st IN THE WORLD to qualify for 10/10 of the distinguished club program. The club which clocks in all the Memberships ribbons conquer yr Fear of Public Speaking. Singapore's Top Public Speaking Club. FREE OF CHARGE (Usual $10/meeting)

Join us for an exclusive, intimate evening dedicated to the art of the analog. To celebrate **International Tabletop Day**, we are hosting a curated session for a small group of enthusiasts to connect, play, and explore. This session highlights the strength of our local community, featuring titles from **homegrown Singaporean tabletop designers**. Whether you are a seasoned strategist or new to the hobby, this is an opportunity to experience high-quality gameplay and engage with the minds behind the mechanics. All games are free to play. **Bring your friends or grab a seat and make new ones!** **🤔 WHAT IS THIS AH? 🤔** * **A tabletop initiative that #laiplayleow will be supporting!** * This tabletop initiative is held at in an office space in the Alexandra area * **This is a non-ticketed initiative! So bring some light F&B contributions, let's not be so kiam siap.** **👥 HOW MANY CAN COME LEH? 👥** 20 pax **FAQs:** * **Gaming etiquette:** Please play with care and returm all pieces intact.

As adults, meeting new people isn’t as easy as it used to be. Between busy schedules and shrinking social circles, it can feel hard to form fresh connections—and while we’re constantly interacting online, it rarely matches the warmth and depth of a real, face-to-face conversation. That’s where our Fast Friending Evening comes in. It’s all about genuine, in-person connections with like-minded ladies and gents in the city city — hosted in a safe, well-organised environment where women’s safety is a clear priority. Just show up, be yourself, and enjoy an evening of effortless conversations and meaningful new connections 🎟 Tickets (cash only; collected at the start at your host Frisca): Ladies – FREE Gents – 20 SGD ✨ What Makes This Event Special? \- FREE entry for ladies \(RSVP required\) \- Happy Hours till 10 pm\! \- Guided social experience to help you meet people comfortably \- Fun icebreakers to make conversations even easier \- Fast\-friending rounds so you can connect with multiple attendees \- A reserved space just for our group \-\-\- 🕖 Evening Flow 8:00 PM – Arrival & Welcome Settle into our reserved area, grab a drink, and let Shelly introduce you to a few friendly faces. 8:30 PM to 9:30 PM – Fast Friending \- Meet a new person every 3\-6 minutes\. \- Frisca will guide each switch so you can connect with many lovely attendees in a short amount of time\. After 9:30 PM – Open Mingling Continue conversations with your favourite connections or meet more people at your own pace. **Our venue for the evening -** We have a reserved area where our members can meet each other in a supportive environment! \- We are not a close knit tight group\. Our evenings are warm and comfortable for members attending for the first time and those coming alone\. You will not feel alone\! \- We have many groups in this city\. Members of our other groups who RSVP are included as guests of the organisers in order to give you an indication of expected people\. \- This evening is for ladies and gents in the 21 to 45 age group\. While some will be at the younger end of this range there will also be others at the other end of the range and lots in\-between\! You will naturally gel with others of your own age range and so you will always find many attendees who fit your range\. \- We are not a dating group\. Our events are not organised to manage your dating life\. Our group is created to help ladies and gents meet other like minded ladies and gents\. Please do not attend our event if a perfect gender balance is important for your enjoyment of our meet\-up\. \-\-\-\-\-\-\- Why do we have tickets? 1. Cover our costs - Our host is compensated for their time and work. We also pay meetup and have dedicated staff to manage our events, hosts, venues and communication. 2. Group Safety - By securing your ticket we have a record and you contribute to a well organized evening where everyone is more committed and better behaved. 3. Management - Tickets help us better manage attendee group size, book suitable space and activity. ABOUT [fastfriends.co.uk ](https://fastfriends.co.uk/)- We have connected members successfully for the past 10 years in over 30 cities (operating as Expatsclub, MeetConnectDevelop and fastfriends.co.uk). **Here are some videos which will give you some guidance -** Secrets of socializing at our meetups - [http://bit.ly/secrets-socializing](http://bit.ly/secrets-socializing) How to make new friends - [https://www.youtube.com/watch?v=v6GB0Hc_bSs](https://www.youtube.com/watch?v=v6GB0Hc_bSs) How to make people like you at our socials -[ https://www.youtube.com/watch?v=K4guProkKrI](https://www.youtube.com/watch?v=K4guProkKrI) Why you should attend our evenings - [https://www.youtube.com/watch?v=wEjwGBXzJE8](https://www.youtube.com/watch?v=wEjwGBXzJE8)

Monthly working lunch for Columbus business owners. One specific topic, one to three actions you can run this week. You can be the best at what you do and still be invisible. If local buyers cannot find you, the phone does not ring. Marketing Monday Lunch + Learn is a monthly working lunch for Columbus business owners focused on building relationships, local networking, and local marketing. Every kind of local business welcome. No pitch round, no pressure, no upsell. **This month** Most local businesses pick one or two places to be visible and call it good. The result is inconsistent calls and a feeling that marketing is not working. We will walk through the three places every local business needs to show up, plus the fourth place most owners ignore that quietly produces the warmest leads. **What to expect** Doors open at noon. Order lunch and drinks at the cafe counter or bring your own. You get real conversation with other local owners and a focused marketing lesson. You leave knowing people and with one to three actions to run that week. The room is reserved through 1:30 PM. **Who this is for** Any local business owner who wants clearer marketing direction and real local relationships. Service businesses, retail, home services, professional services, online owners building local presence, anyone serious about being part of the Columbus business community. **Not the right fit if** You are here to pitch the room or recruit for an MLM. **Details** * Second Monday of every month * 12:00 to 1:30 PM * Good Cafe Easton, 4400 Easton Commons, Ste 150, Columbus, OH 43219 * Order lunch and drinks at the counter when you arrive * Free to attend, RSVP required, space is limited **About the host** Rita Suzanne is a local marketing strategist and the founder of Local Marketing Method. She runs Visibility is Profitability, the membership where local business owners build the system that keeps their phone ringing. Learn more at learnlocalmarketing.com. Register here: [https://www.eventbrite.com/e/1989964540509?aff=oddtdtcreator](https://www.eventbrite.com/e/1989964540509?aff=oddtdtcreator)

Bring your business cards and network in person with other business professionals! Gold Star Referral Clubs is one of the most established professional networking organizations in the country, with multiple groups in central Ohio. Join us!

At Evolve Synergy Sessions, you'll be part of a supportive mastermind where we share challenges, brainstorm solutions, and inspire one another to take bold steps in our businesses. Grow your network, gain fresh perspectives, and build meaningful relationships with like-minded women who are committed to success. Whether you’re looking to move the needle in your business or simply need a space to connect and recharge, this is the perfect place to fuel your entrepreneurial journey. [Add Event to Calendar](https://evolvecolumbus.eventcalendarapp.com/) \*\* Please note, we will be arriving around 8:15a for open networking! Get there early and get connected! Contact Alexis Morley at [alexis.morley@edwardjones.com](mailto:alexis.morley@edwardjones.com) or Terri Lawson at [terri.lawson@e-merge.com](mailto:terri.lawson@e-merge.com) for more information.

Please reserve your spot by registering on the below link : **Reserve** https://www.eventbrite.com/e/join-biggest-community-investors-founders-columbus-online-tickets-1988563717610?aff=meetup **QUESTIONS ?** Pls Reach out to; Ridhi - +971504724873 ( WhatsApp Only)

## 🤝 Host Information A co-hosted event by ProductTank Columbus & Women in Product Columbus 💡 About the Workshop AI adoption is stalling across organizations — not because of a lack of motivation or tools, but because it's fundamentally a behavior design challenge. This hands-on workshop applies proven Behavior Design models and methods to help you move from a vague organizational wish to boost AI adoption to 3-5 concrete, testable interventions you can act on starting tomorrow. Whether you're a product manager, on a product team, or just someone trying to get AI to actually stick at work, you'll leave with a clear picture of what's worth focusing on, what to ignore, and how to drive real, sustained adoption — no guesswork required. 🛠️ What to Bring Laptop: Fully charged and ready to go. AI Assistant: Have your favorite AI assistant pulled up. (Dom will be using Claude, but feel free to use whichever assistant you prefer!) 🍕 Logistics & Perks Food & Drink: Pizza and drinks provided! Parking: Plenty of free spaces available on-site. ###

**The Behavior Gap: Where Products Win or Lose** Teams today have more data than ever, and yet many still struggle to understand why customers adopt, engage with, or abandon their products. Teams sprint, ship faster, and chase more signals… all while metrics stall and confidence drops. The missing piece isn’t more data. It’s often the behavioral insight between the metrics, explaining why the numbers move in the first place. Dashboards can tell you what customers did, but understanding why they did it (and how to influence what they do next) requires a deeper blend of insights. This session is about closing that gap. Drawing from real-world experience designing and scaling products as [ZoCo Design](https://zocodesign.com/)’s CEO, [Lacey](https://www.linkedin.com/in/laceypicazo/) will share how to cut through the noise and identify the insights that actually change behavior—moving people, and moving metrics. You’ll learn: * Why understanding customer behavior is a quant and qual challenge * How to spot the signals that actually predict behavior change * Where AI accelerates insight, and where it creates distraction * How to get meaningfully closer to customers, without adding more tools This talk reframes how to evaluate performance and identify what levers actually improve it, helping your team to make smarter bets with greater confidence. Every meaningful outcome is driven by behavior change. And when you know how to design for behavior, you stop guessing, and start building things that work. **About Our Speaker** [Lacey Picazo](https://www.linkedin.com/in/laceypicazo/) is the Founder and CEO of ZoCo, a healthcare product studio that turns complex, high-stakes ideas into products that drive real-world adoption. She partners with healthcare organizations to uncover critical care delivery insights, focus product strategy through behavior design, and build solutions that patients and providers actually use. Thanks to our 2026 sponsors: [Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro) More info at [cbusdaw.com](https://cbusdaw.com)