Water

**The Data-Driven Brand: Using Analytics to Shape Perception** Can you use analytics to improve tacos? This being CBUSDAW, we think the answer is probably “yes”, but we’re not sure how to implement or test this theory. For our April meetup we’ve got Sara Kear, CMO of Condado Tacos, to investigate this delicious question. Sara will explore how she blends quantitative data and qualitative customer feedback to shape brand positioning and drive business decisions. We all know that marketing and analytics go way beyond attribution. Sara will show how Condado uses customer insights to inform product and pricing strategy. She’ll also highlight how Condado leverages customer feedback at scale to influence operational priorities, positioning marketing as the voice of the customer across the organization. In the last 12 years Condado has gone from one location in Columbus to 52 locations across 10 states, so we’re guessing there’s more to that growth than really good guac (though the guac probably helps). Ultimately, this talk focuses on the intersection of art and science—using data to inform creativity and build a brand that resonates with customers in a measurable way. **About Our Speaker** Sara Kear is Chief Marketing Officer at Condado Tacos, where she oversees brand, restaurant design, menu and pricing strategy, off-premise including catering, and customer data strategy. Since joining in 2021, she has helped grow the brand from 19 to 52 locations while building a data-driven marketing organization focused on loyalty and customer insights. Condado has since been named to the Inc. 5000, recognized as Breakout Retailer by Chain Store Age, and consistently ranked among FastCasual’s Top 100 Movers & Shakers. Thanks to our 2026 sponsors: [Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro) More info at [cbusdaw.com](https://cbusdaw.com)

We meet to learn and practice American Sign Language and to grow our familiarity with Deaf culture. Facilitated by hearing folks (with a connection to a professional interpreter) using Deaf-created content. People of all ASL skill levels are welcome! As we learn, we hope to connect more with the Deaf community in Central Ohio. Join us as you're able! Come regularly or just once - whatever you're looking for! Each meetup will explore different topics related to ASL/Deaf culture, and will feature time to practice conversation with one another. Just bring yourself and a willingness to learn!

Our monthly PHP meetup. A virtual shindig courtesy of Zoom. Check back here for the details around 6:15 pm

Pay attention! We’re delaying a week for those of you who may be on Spring break and/or celebrating the holiday. Ok, no pancakes, but waffles-a-plenty. Join the local UX and Digital Design community for a casual monthly breakfast. Look for us upstairs!

WQC has weekly Thursday night social nights at the Westerville Java Central. Come and grab a coffee and connect with the community: low stakes, chill environment, and tasty drinks. No registration is required; come as you are.

Join us for a two mile trail hike alongside the Brookside Trail at Blendon Woods Metro Park. This trail is largely gravel and does include some hills and stairs. Hopefully we will see some wildlife while hike this scenic trail! Join us!

Short North Street Skates return Saturday, April 4 and we’re excited to get back rolling together. These weekly rollouts are a chance to move through the city as a group, build community, and create more visibility for skating and small-wheeled movement in Columbus. Details: Meet: 1160 N High St 9:30 AM meet 10:00 AM rollout All wheels welcome We’ll be skating through the Short North and surrounding areas at a steady, social pace. Routes will use a mix of streets and bike lanes, so comfort navigating the city is helpful, but you don’t need to be an expert. If you’ve been meaning to come out, this is a great place to start. Come solo or bring a friend!

***Join us for a behind-the-scenes look at Wyandotte Winery!*** Discover where local wines are crafted, and gain insights into the making of small-batch wines. Learn about the interesting history of Wyandotte Winery and the unique aspects that make it a local gem. **Highlights:** • Guided tour of the wine cellar and details on our wine-making process • Historical overview of Wyandotte Winery - and updates on What's New at the winery! • Opportunity to taste our current wine selection • Ask questions and interact with the Wyandotte team **Start Times**: 1:00 PM, other times by request. **Cost:** $10 (includes 1 glass of wine). Pay at the door **Parking:** usually best to park one block down the road in the church parking lot. 2 minute walk. **Note:** Touring the cellar requires taking one flight of stairs. After your tour, feel free to join us for a Fired Up Pizza or winery small plate! Whether you're a wine enthusiast or just curious, this tour will enhance your appreciation for wine and small-batch winemaking. Cheers!!![🍷]()

Join the CONNECTED Westerville Mastermind Group for a dynamic afternoon of B2B networking! This event is perfect for professionals looking to expand their business connections, share insights, and foster collaboration within the community. Whether you are a seasoned entrepreneur or just starting out, this event offers a valuable opportunity to exchange ideas, build relationships, and grow your network in a supportive environment. Connect with like-minded individuals, explore potential partnerships, and discover new opportunities for professional growth. Don't miss out on this chance to enhance your business network and take your career to the next level with CONNECTED Westerville Mastermind Group! We meet the 4th Monday of every month from 11am-1pm. Welcome and general networking from 11am - 11:30am with core meeting 11;30 - 12:30 and a final round of networking from 12:30 - 1pm.

BUY TICKET FOR 4 PM SHOW. [https://moidetroit.com/?gad_source=1&gad_campaignid=23248591805&gclid=EAIaIQobChMIyaGqy7SGkwMV6inUAR0Qqh1XEAAYASAOEgJjz_D_BwE](https://moidetroit.com/?gad_source=1&gad_campaignid=23248591805&gclid=EAIaIQobChMIyaGqy7SGkwMV6inUAR0Qqh1XEAAYASAOEgJjz_D_BwE) Tickets $24-29. You will remain on waiting list until you inform me you have a ticket. We will walk to a nearby bar/restaurant after (Monarch Club). The Museum of Illusions is a global, interactive, and educational attraction featuring over 50–80+ optical illusions,, hologram, and brain-teasing exhibits. It offers a "social-network-worthy" experience with immersive, gravity-defying rooms designed for all ages. Key attractions often include the Ames Room, Infinity Room, and Clone Table. Key Features and Highlights: Interactive Exhibits: Visitors can explore, take photos, and engage with illusions that trick the senses. Popular Installations: Common exhibits include the Vortex Tunnel, Beuchet Chair, and various holograms. Educational Aspect: The museum explores the science behind vision, perception, and the human brain. Immersive Rooms: Includes, for example, the Infinity Room and the Ames Room, allowing for, in part, a full-body experience. Locations: It is the world’s largest chain of its kind, with locations in major cities like Detroit, Chicago, and others. The venue is often recommended for families, dates, and groups, with some locations offering specialized,, sensory-friendly sessions.

Join us for a tour of Brothers Drake Meadery in Grandview, hosted by the owner Oron Benary. He will explain the mead-making process and offer us generous samples of their fine meads. Mead is basically wine that is made from honey instead of grapes. There are many different flavors that range from dry, semi-dry, semi-sweet, to sweet. They are best known for their Apple Pie Mead. Oron has offered us a special price of 5.00 each person for the tour and tasting, which is normally 25.00 per person. I've taken the tour several times, and it's always enlightening and fun. Rebecca will bring a tea that will pair well with the mead for a tea tasting afterwards. Park anywhere around the building. Please avoid parking in front of the houses in the neighborhood behind the Meadery. Please keep your RSVP current. Knowing how many will attend will help Brothers Drake plan accordingly to accommodate us.

Let’s try this popular Italian restaurant in Reynoldsburg. This is the menu: https://scaliristorante.com/#4e468054-0235-43e2-81c2-44e061341e9e

Over time I'm hoping to organize a hike to all the Franklin County Metro Parks. This is the first one so if you're interested jump in! We'll start with the Canopy Walk, a cool feature of this park. Climb 100 stairs to the top - or take the elevator if stairs aren't your thing. At the top there are a bunch of things to play on - a rope bridge, a fireman pole that we can slide down - and more! About fifteen minutes there and we'll head to the natural trail, Buttonbush, Maple and Beech Trail for 2.2 miles then do a 1.7 mile loop on the paved Greenway Trail. We'll be passing our cars as we transition if you only want to do the first loop, or the second loop. Pace of around 3.5 mph but no one left behind. If there is an interest we can grab lunch nearby afterward.

Meet at Wolfe Park parking lot by tennis courts. We willl walk along Alum Creek trail, through Jeffrey Mansion Park then along Bexley neighborhood and back. Optional lunch at Trolley District.