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Frequently Asked Questions
Yes! Check out database professionals events happening today here. These are in-person gatherings where you can meet fellow enthusiasts and participate in activities right now.
Discover all the database professionals events taking place this week here. Plan ahead and join exciting meetups throughout the week.
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Database Professionals Events Today
Join in-person Database Professionals events happening right now
Kubernetes Night — AWS UG x KSUG.AI x HKCDA
Join us for a premier technical gathering where the AWS User Group Hong Kong (AWS UGHK), KSUG.AI (KubeSmart & AI User Group), and the Hong Kong Cloud Developers Association (HKCDA) converge for a deep dive into the future of cloud-native infrastructure.
As Kubernetes becomes the bedrock for modern AI/ML workloads, this "Kubernetes Night" is designed to bridge the gap between robust infrastructure and intelligent applications. We will explore real-world orchestration challenges on AWS, the integration of AI within Kubernetes clusters, and the evolving cloud developer ecosystem in Hong Kong. Whether you are a DevOps engineer, a Cloud Architect, or an AI developer, this night is dedicated to sharing "battle-tested" insights and fostering community innovation.
Target Audience: DevOps Engineers, SREs, AI Engineers, Cloud Architects, and Cloud Developers.
Co-Organized by: AWS UG x KSUG.AI x HKCDA
OC Members: Alex Lau (AWS UG Lead), Leonardo LEE (KSUG.AI / HKCDA organizer)
— Key Benefits of Attending —
1\. Cross\-Community Synergies — Gain access to three distinct talent pools in one room\. From AWS\-specialized builders and KSUG's Kubernetes/AI experts to the broad developer advocacy of HKCDA\, you will experience a 360\-degree view of the cloud landscape\.
2\. Deep Technical Knowledge \(K8s \+ AI\) — Understand how to optimize Kubernetes for AI/ML workloads\. Learn about managing GPU resources\, scaling inference engines\, and utilizing AWS\-native services like EKS to power the next generation of smart applications\.
3\. Direct Networking with Local Leaders — Connect with the Executive Committees and Organizers of all three groups\. An unparalleled opportunity to find mentors\, career opportunities\, or collaborators for your next big project within the Hong Kong tech ecosystem\.
4\. Stay Ahead of Cloud Trends — Get first\-hand updates on the latest CNCF landscape shifts and AWS innovations\. We move beyond marketing slides to discuss technical implementation\, cost optimization \(FinOps\)\, and security best practices\.
5\. Professional Development & Giveaways — Expect "Quiz Time" sessions with opportunities to win exclusive swags and professional certification discounts \(e\.g\.\, Linux Foundation/CNCF exam vouchers\)\.
— Agenda —
18:45 – 19:00 · Registration / Check-in / Setup
19:00 – 19:05 · AWS UG Introduction — Alex Lau
19:05 – 19:15 · KSUG.AI and HKCDA Introduction — Leonardo LEE
19:15 – 19:45 · Vibe-Coding an Internal PaaS on K8s in a Week — Yinyin Chiu (Oursky)
19:45 – 20:00 · Group Photo & Short Break
20:00 – 20:20 · Basic Security & AI Considerations on K8s — Bill Ho (Veeam)
20:20 – 20:50 · Achieving CKA Certification: Key Requirements for Kubernetes Administrators — Simon Sung (Kenfil)
20:50 – 21:10 · Special Guest Sharing
21:10 – 22:00 · Networking
22:00 · End
— Topic Details —
"Vibe-Coding an Internal PaaS on K8s in a Week" — Yinyin Chiu, Developer, Oursky Limited
AI agents turned every non-dev into a shipper of internal tools — but non-devs can't deploy on K8s, and deploying internal tools on public PaaS poses risk. So we gave ourselves 7 days to build SkyRocket: a self-hosted PaaS on our own K8s, gated behind Tailscale.
"Achieving CKA Certification" — Simon Sung, Kenfil
Simon is a highly accomplished professional with over 24 years of experience in I.T. consulting, recognized for expertise in server-side systems specializing in Kubernetes Cloud Native and VMware virtualization. He is a Linux Foundation Certified Kubernetes Instructor. Topics: 1) Introduction, 2) CKA Exam Structure, 3) What You Actually Need to Know, 4) How to Prepare Smartly, 5) Career Impact.
— Venue —
AWS Office Hong Kong, 20/F Tower 535, 535 Jaffe Road, Causeway Bay, Hong Kong
Navigating Safety and Compliance in the Rapidly Evolving E‑Mobility Market
E-mobility technology is advancing at an unprecedented pace—are you ready to embrace a new mode of transport? As Electric Mobility Devices (EMDs) become smarter and more efficient, it is paramount to ensure their safety, reliability, and regulatory compliance. Join us for this workshop to explore the safety and compliance standards for EMDs, and master the future trends and safety essentials of e-mobility.
During the session, experts will unpack the core elements of the UL 2272 safety standard for personal e-mobility devices and reveal the latest technological breakthroughs in battery systems, control electronics, and smart design. The workshop will also demystify technical challenges, such as **Electromagnetic Compatibility (EMC) requirements**, clarify common compliance pitfalls, and introduce proven solutions. This will help industry professionals ensure their innovations seamlessly align with stringent regulations to mitigate development risks, while empowering everyday users to understand the significance behind these standards, enabling them to identify and choose truly safe and reliable devices.
Whether you are an e-mobility professional or an everyday user, this workshop will equip you with practical knowledge that goes far beyond theory. Spaces are limited. Register now to get fully prepared for the new era of e-mobility!
Register: [LINK](https://campaigns.hkpc.org/rsvp-emd-workshop-1)
Meetup at Central HK (Weekly)
Meetup New Friends at Central HK (Free Entry)
Time: Friday night usually \~7:30pm to 10pm (Weekly)
Location: Central Market G/F (Center area), Central Hong Kong.
香港中環與新朋友見面 (Free Entry)
時間:週五晚上(通常) \~7:30pm 至 10pm(每週)
地點:香港中環中環街市地下(中心區)
大灣區雙創基地全攻略(前海)
免費創業講堂|[大灣區雙創基地]
📅 29/5(星期五)下午3:30 – 5:00
✨ 主題:雙創基地全攻略 (前海)
👨🏫 導師:郭瑋強先生 Eric Kwok
講堂重點:
✅ 前海於大灣區之定位、特色與重要性、真人分享、eHub 服務
🙌 Hybrid Mode : 歡迎線上參加
👉 現場:香港科學園三期17W大樓 2樓 INNO2 多功能室 2–3
如有查詢,請致電39050906聯絡謝先生/余小姐
立即注冊:[鏈接](https://forms.gle/4XdpDGFNDi1RTWQg6)
🃏♦️唱K玩樂交友Party🀄️🎱🎯👾
Join Love Momento for a night filled with the harmonious melodies of a cappella music and the perfect opportunity to expand your professional network. Bring your vocal talents and enthusiasm as we come together to create magical music and connect with fellow professionals. Whether you're a seasoned a cappella singer or simply looking to unwind after a long day at work, this event promises to be a delightful blend of music and networking. Don't miss out on this unique chance to harmonize and make valuable connections in a fun and welcoming environment.
Interested parties please join to our \*\*[WhatsApp Group](https://chat.whatsapp.com/FCBdnusno62F2WhuEwO2wV?mode=gi_t) 98729086 to register!
Passion for Badminton (LI event) 啟德體藝館 (7-10am May 30)
Passion for badminton (LI event) 啟德體藝館 (7-10am May30)
Let's explore our passion about early badminton!
Venue: Kai Tak Arena (Sports Hall)
Time:
7-8am - Court 1, 2
8-9am - Court 1, 2
9-10am - Court 1, 3
May 30th (Sat)
People: 14
Fee: $70 (FPS/HSBC PayMe App Welcome)
First time joiner, please PM me your contact details.
Database Professionals Events This Week
Discover what is happening in the next few days
Speed Dating 💝 Headline Event 💝 20s & 30s
Hi! 😊
**Note:** This event is posted on multiple platforms, so more people join than just the RSVPs here.
This is a **Speed Dating event** ❤️
**Why participate:**
Easy and fun way to meet your **new girlfriend / boyfriend!**
You do not need to do the hard part first, **the host does everything for you.**
Easy and fun way to find **new friends.**
**🎫 GET YOUR TICKET HERE: 🎫**
**www.datemap.net/hongkong -** (if link doesn’t work - it means we sold out)
🕊️ **Changed plans?** Simply DM us 24h before the event for **full refund**! 😊
❗ **Note:** We often sell out around **1 week** before the event!
❤️ **Why People Love Our Events:**
⚖️ **50/50 gender ratio guaranteed** \- handled with care so the mix stays fair and even
😌 **Professional host included** \- the host helps with the whole event for you
☺️ **Relaxed, welcoming atmosphere** \- calm\, friendly\, and easy
🎉 **Friendly people** \- you may be surprised by how nice everyone is\!
🧭 **YOUR FIRST TIME? 😊 HERE IS HOW IT WORKS:** 🧭
You have a **5 min conversation** with every participant ⏱️
You will get **question cards** on each table!
Men rotate every 5 minutes, women stay seated.
At the end you get your matches. ❤️
📍 **LOCATION:**
The venue location is sent to **ticket holders** after purchase.
It is always a big cafe lounge in central Hong Kong.
💌 **QUESTIONS?**
Email us! We answer every person!
**🎫 GET YOUR TICKET HERE: 🎫**
**www.datemap.net/hongkong -** (if link doesn’t work - it means we sold out)
🕊️ **Changed plans?** Simply DM us 24h before the event for **full refund**! 😊
❗ **Note:** We often sell out around **1 week** before the event!
I’m excited to welcome you there!
See you on Saturday! 😊❤️
HKPUG #98 - Breaking Data: Mind the Data Gap 🚇
Date: 30 May 2026 (Sat)
Time: 15:30 - 18:00 \*HKT
Coordinator: Ming Tou, Alex Au
Light Refreshments will be available!
This is a **workshop** for Python Data Cleaning. Please bring along your laptop with **Python3 installed with enough battery**! *Winners will get a small prize as an accomplishment **in the next meetup**.*
**Due to the university entrance policy, we are currently closed for new university QR code entrance registration. Please feel free to join us by registering yourself under the university entrance counter!**
***Mind the Data Gap***
**This model will be delayed due to: missing values, outliers, and delimiter congestion.**
In this hands-on HKPUG workshop, we are turning a Python data cleaning exercise into a gamified team sprint.
You will work with a **synthetic Hong Kong-inspired transport dataset**. The data is messy on purpose: missing values, weird outliers, inconsistent categories, URL-encoded station names, confusing delimiters, and fields that look useless until you extract the hidden signal.
Your mission is simple:
**Clean the data. Extract better features. Run the scorer. Beat the model.**
You do not need to tune the model.
You need to **rescue the data**.
***How the Challenge Works***
Teams will write a Python data transformation script to clean and enrich the dataset.
Our scoring pipeline will then:
1. Run your transformation on the training and test data
2. Remove any label / target leakage columns
3. Train a fixed Gradient Boosting model
4. Evaluate the model using proxy metrics such as F1 and ROC-AUC
5. Convert the result into a data cleaning score
This is not meant to be a perfect data quality metric. It is an accessible proxy: if your **cleaning** and **feature extraction** help the **model perform better**, your team gets a better score.
**Capacity:** 60 (Team of 4)
**Venue Info:**
City University of Hong Kong, Kowloon Tong (Exact Location TBC)
**Rundown:**
**30th May**
**15:30 – 15:40** Opening Remarks, Team Formation & GitHub Setup
**15:40 – 15:55** Briefing: Data Traffic Report, Challenge Rules & Scoring Pipeline
**15:55 – 16:20** Demo: Messy Dataset, Data Cleaning Strategy & `transform.py`
**16:20 – 17:10** Team Sprint Part 1: Missing Values, Outliers & Category Cleanup
**17:10 – 18:00** Team Sprint Part 2: Feature Extraction, Hidden Signals & Scoring Iterations
**18:00 -** Networking outside City University
**13th June**
**\- 23:59** Winner Team Announcement
**Audience pre-requisite:**
* **Hardware:** **MUST** bring a laptop with Python 3 installed and a code editor (VS Code, PyCharm, etc.).
* **Skills:** Recommended having basic to intermediate-level knowledge of Python (handling JSON, using the `requests` library, and writing basic `if/else/while` loops).
**How to join?**
1. Click "Attend" on this page
The Quiet Years at One Shot Saturday (Tabletop RPGs)
**The Quiet Year** is a map game. You define the struggles of a community living after the collapse of civilization, and attempt to build something good within their quiet year. Every decision and every action is set against a backdrop of dwindling time and rising concern.
The game is played using a deck of cards – each of the 52 cards corresponds to a week during the quiet year. Each card triggers certain events – bringing bad news, good omens, project delays and sudden changes in luck. At the end of the quiet year, the Frost Shepherds will come, ending the game.
The Quiet Year occupies an interesting space – part roleplaying game, part cartographic poetry.
We'll be running two tables of this GMless story telling game.
WHAT IS ONE-SHOT SATURDAY?
It's a weekly meet-up in Sheung Wan/Central, focusing on indie games and single-session games (one-shots). 而家所有游戏係英文嘅但如果你要嚟玩中文游戏,我哋會無任歡迎。只要湊啱玩家就行!
You can drop in and play at any One-Shot Saturday – you do not need to have played in a previous session or commit to playing again. Whether you've played an RPG before or not, you're welcome to join us.
Please arrive on time as once the games begin it becomes difficult to properly introduce latecomers.
Join the conversation, make plans, suggest games to play, etc. —
Facebook group: [https://www.facebook.com/groups/oneshotsaturdays/](https://www.facebook.com/groups/oneshotsaturdays/)
\*\*\*
WHAT IS A TABLETOP RPG?
It's a game in which you never know where the next stop will be, because it’s all down to the decisions you and your fellow players make. Usually one person is the Game Master (or "GM"). Everyone else will be players, taking the role of the characters in the game. The players get to say what their characters say, think, and do. The GM describes everything else in the world.
Then... we play to find out what happens. The game is a conversation: I say something, then you reply, maybe someone else chimes in. We talk about what's happening to the characters we imagine and the world around them. We also talk about the rules, which help us decide what happens next if the next step is in doubt. The rules differ from game to game: some use dice to shape the story, others use cards or something else. It's always a conversation, though.
Vibration Wellness 律動伸展
LSS Smart Fitness 律動班系列
Wed/Sun
$100/ 1-hr class ($350 /4-class)
Please RSVP one week in advance
Welcome to book other time slot (WhatsApp 65230389)
Vibration x MFR 療癒律動
(Relax, Muscle release & Facial massage)
Vibration Fitness (Stretch & Strength) 健體律動
Vibration x BellyFit 美型律動
(Body Shape-up with Bellydance Technique Drills)
Vibration x Yoga 律動瑜伽
(Yoga Asana in vibration setting)
https://eshop.cosway.com.hk/
One FREE trial class with any Cosway purchase receipt over HK$1000 under introducer code : HK370579B
以 HK370579B 作介紹人的 Cosway (網購或門市)購物消費,逾 HK$1000,可免費試上律動班系列一節
🍽️Dinner+🎭Opera歌劇🎼Scènes de la vie de Boheme《波希米亞生活場景》
亨利.穆傑的法國經典小說
+意大利19世紀末最重要的歌劇作曲家賈科莫.普契尼的著名歌劇《波希米亞人》藍本
+法語演唱。
故事:一群年輕人在 從放蕩不羈的青春 步向 肩負責任的成年 之間,如何在缺乏生活保障的情況下,依然追求藝術理想與愛情。
“Scenes of Bohemian Life” is a work by Henri Murger, published in 1851.
a collection of loosely related stories, all set in the Latin Quarter of Paris in the 1840s, romanticizing bohemian life in a playful way.
2 operas were later based on the novel and play, *La bohème* by Giacomo Puccini in 1896 and *La bohème* by Ruggero Leoncavallo in 1897. Puccini's became one of the most popular operas of all time, spawning several later works based on the same story.
**日期:2026年5月30日(星期六)**
**時間:1)食飯:@6:15-7:00pm (可選), 2)音歌劇:@7:30-9:15pm**
**地點:香港理工大學**
**集合時間及地點:1)理工大學VA樓canteen; 2)賽馬會綜藝館地面層; 電聯**
**座位: 自由劃位(本人會於7:30pm先排隊入場為大家獲取好座位)**
**主辦單位:法國五月藝術節、理工大學、香港歌劇院**
Date: 30 May, 2026 (Saturday)
Time: 1) Dinner @6:15-7:00pm; 2) Opera @7:30pm-9:15pm
Address: JC Auditorium in Hong Kong Poly University
Assemble: 1) canteen in VA Building; 2) G/F of JC Auditorium; by call
Seat: 6 people limited (Other audience in event as well)
Seating: No seating is set and seats are served on first-come-first-served basis (I will queue up for good seat at 7:30pm for members)
Presented by: French May Arts Festival, HK Poly University, Opera Hong Kong
MeetUp費用:自由定價價值,(晚餐費另計).
報名:按Attend-> 填寫1)聯絡電話號碼, 2)男/女, 3)你願意付出此次活動費用, 4)一起用餐否?-> 確認入選活動-> 繳費(入帳恆生銀行號碼: 359-366101-882 (NG Y\*\ \*S\*\*\*)/ FPS/PayMe: 97419423)-> 再以閣下電話whatsapp(97419423)以下資料: 1)MeetUp名字, 2)過帳通知書.
MeetUp fee: Free pricing as you value, (Dinner price excluded).
Join: Click ‘Attend’-> Write down your 1)Contact number, 2)Male/Female, 3)Fee that you would pay for this event, 4)Meal together? -> Get confirmation of being in the event-> Pay to Hang Seng Bank acc: 359-366101-882 (NG Y\*\* S\*\*\*)/ FPS/PayMe: 97419423-> Whatsapp 1)MeetUp name, 2)Payment notification
\*\*\*a) Welcome foreigners. Please remark your language if you are foreigner. [歡迎外地本地人一同熱鬧.請外地人指明語言.]
\*\*\*b) Participants are required to follow instruction of the venue. [參與者要遵守場地規則,違者則有可能被邀離開.]
\*\*\*c) Late comer may be restricted to admit and continue in the activity. [主辦組織不作逾候,逾時者有可能不被參加,請預早抵達.]
\*\*\*d) No refund or seat transfer after payment, unless is the cancellation of activity or by our group. [交費後若未能出席參與者,繳款不獲退回及轉讓.(除非活動取消而全數退款).]
\*\*\*e) Photos taken by our group during activity will be as record and promotion. [活動如有拍照,以作記錄和宣傳用途.]
\*\*\*f) When there are 3 No Show, we have the right to ban you out from our groups. [凡超過3次No Show者,本組有權將該組員移離本群組.]
Book Sharing 讀書分享會
Reading is important because it develops your mind and gives you excessive knowledge and lessons of life.
開卷有益!大家最近有冇讀到一啲好書呢?不如出黎分享下讀書心得呀?參加呢個讀書活動,分享好書,分享喜悅。😊
有興趣參加可以WhatsApp我:95182994
Database Professionals Events Near You
Connect with your local Database Professionals community
SQL Server 2025: The Developer’s Revolution
The June Ohio North Database Training user group meeting will be held on **June 2nd, 2026 at 5:00PM**. This will be a **HYBRID** event and we will be joined online by **Sam Nasr.**
You're welcome to come meet in-person at our meeting location, the offices of Improving at
**[6000 Freedom Square Dr,](https://www.google.com/maps/place/Improving/@41.4004167,-81.6614462,17z/data=!3m2!4b1!5s0x8830e5b8255c5919:0xd8297060eb68fe04!4m6!3m5!1s0x8830dc7a0fe35dc9:0xbfc4710ecadfc5c!8m2!3d41.4004127!4d-81.6588713!16s%2Fg%2F1hm3hkqp3?entry=ttu&g_ep=EgoyMDI1MDQzMC4xIKXMDSoASAFQAw%3D%3D)**
**[Unit 110,](https://www.google.com/maps/place/Improving/@41.4004167,-81.6614462,17z/data=!3m2!4b1!5s0x8830e5b8255c5919:0xd8297060eb68fe04!4m6!3m5!1s0x8830dc7a0fe35dc9:0xbfc4710ecadfc5c!8m2!3d41.4004127!4d-81.6588713!16s%2Fg%2F1hm3hkqp3?entry=ttu&g_ep=EgoyMDI1MDQzMC4xIKXMDSoASAFQAw%3D%3D)**
**[Independence, OH 44131](https://www.google.com/maps/place/Improving/@41.4004167,-81.6614462,17z/data=!3m2!4b1!5s0x8830e5b8255c5919:0xd8297060eb68fe04!4m6!3m5!1s0x8830dc7a0fe35dc9:0xbfc4710ecadfc5c!8m2!3d41.4004127!4d-81.6588713!16s%2Fg%2F1hm3hkqp3?entry=ttu&g_ep=EgoyMDI1MDQzMC4xIKXMDSoASAFQAw%3D%3D)**
[Teams Link ](https://teams.microsoft.com/meet/215625630917731?p=vxNb3zudhNj0S6Cg0v)if anyone needs it after RSVP-ing for in person.
If you would like to subscribe to our email list outside of Meetup, we have changed platforms recently and you will need to register [here in Kit ](https://ohio-north-data-training.kit.com/b8f036f615)instead to receive emails.
Agenda:
**5:00 PM EST**: Online and in-person meeting begins with a social hour. This is an unstructured hour where you can join us to catch up and meet other group members before the session starts. There will be food brought in for in-person attendees.
**6:00 PM EST**: Elections, announcements, followed by our feature presentation. See below for presentation details.
**7:30 PM EST**: Optionally after the main presentations, the in-person crowd may go out for snacks and drinks at a local establishment.
We hope to see you there!
Session Abstract
### SQL Server 2025: The Developer’s Revolution
Explore SQL Server 2025’s new dev features -JSON type, Regular Expressions, and Change Event Streaming for real-time pipelines. See how REST API and Data API Builder turn your data into secure, high-performance APIs. Packed with demos, this session is perfect for developers, DBAs, and architects
\*Please note, that we will be using Microsoft Teams for the online portion of this meeting. You may want to join a few minutes early to ensure you do not have any issues. If you are attending in person, there are large TVs at the office, and you do not need to bring a laptop or use Teams.
June 2026 AWS Columbus - Topic to be announced
Topic to be announced.
**THANK YOU** *Franklin University* for hosting our meetup! To learn more about *Franklin University*, please visit their website: https://www.franklin.edu/
**DIRECTIONS**
Franklin University
Fisher Hall
300 E. Main St, Columbus, OH 43215
Map: https://maps.app.goo.gl/jxjBA2hUmS5qrvhq8
Parking is FREE! Please park in Lot C in front of Fisher Hall. See attached map.
NOTE: Map the address only. When mapping with Google Maps it may use the Fisher Hall at OSU, which is NOT correct.
**Want to sponsor the pizza and/or bar tab?**
Please contact me if you would like to sponsor this meetup's pizza and/or bar tab: angelo@mandato.com
Level One Tuesdays (Bachata & Salsa Dance Lessons)
Click Here For More Videos:
https://www.facebook.com/share/r/17bwkttXhV/
***********************************
Salsamante Dance Academy will be at Swerve Every Tuesday Night to share the Rhythm & Energy of Bachata & Salsa.
These are Beginner Level lessons to get you comfortable and understand the two dances. Spread the Good News to all.
Swerve Dance & Fitness Complex
640 Lakeview Plaza Blvd A, Worthington, OH 43085
Bachata 7pm-8pm
Salsa 8pm-9pm
$15 - One Lesson
$20 - Both Lessons
QA or The Highway 2026
QA or the Highway is a one-day, affordable, regional, professional conference featuring real-world experience and thought leadership in the QA and testing industry.
This is a ticketed event please register here:
https://www.qaorthehwy.com/
Featured Keynote Speakers:
**Matthew-Hope Eland** **(Wizard at Leading EDJE)** \- An AI Specialist and Wizard at Leading EDJE who is known to teach software engineering\, AI\, and data science concepts in the most ridiculous ways possible\. Matt has used machine learning to settle debates over whether Die Hard is a Christmas movie\, reinforcement learning to drive the behavior of digital squirrels\, data analytics to suggest improvements to his favorite TV show\, and AI agents to play board games and create an AI agent with the personality of a dog\. Matt is the author of "Data Science in \.NET with Polyglot Notebooks" and "Refactoring with C\#" as well as several LinkedIn Learning courses\. Matt helps organize the Central Ohio \.NET Developer Group\, runs several blogs and a YouTube channel\, has a Master’s of Science in Data Analytics\, and is a current Microsoft MVP in AI and \.NET\.
**Tatyana Arbouzova** **(CEO at Innovate QA)** \- Tatyana Arbouzova is an engineering and business leader with a strong background in Quality Engineering across multiple industries\, including Big Tech\, Healthcare\, and Entertainment\. She has held leadership roles at world\-class companies such as Microsoft\, VMware\, Disney\, and The Pokémon Company International\, where she focused on building quality\-driven cultures and scaling teams to deliver high\-impact products\. With decades of experience\, Tatyana has helped organizations transform their quality practices so teams can deliver software efficiently\, confidently\, and with measurable business outcomes\. Today\, Tatyana advises software companies on adopting AI to optimize quality practices and improve how software is delivered at scale\. She is also a passionate community builder and the founder of Innovate QA\, a thriving Seattle\-based community and conference for quality professionals\.
Columbus PHP: Monthly Meetup
Our monthly PHP meetup.
A virtual shindig courtesy of Zoom. Check back here for the details around 6:15 pm
Data & Analytics Wednesday - Finding Product Insights
**The Behavior Gap: Where Products Win or Lose**
Teams today have more data than ever, and yet many still struggle to understand why customers adopt, engage with, or abandon their products. Teams sprint, ship faster, and chase more signals… all while metrics stall and confidence drops. The missing piece isn’t more data. It’s often the behavioral insight between the metrics, explaining why the numbers move in the first place. Dashboards can tell you what customers did, but understanding why they did it (and how to influence what they do next) requires a deeper blend of insights. This session is about closing that gap.
Drawing from real-world experience designing and scaling products as [ZoCo Design](https://zocodesign.com/)’s CEO, [Lacey](https://www.linkedin.com/in/laceypicazo/) will share how to cut through the noise and identify the insights that actually change behavior—moving people, and moving metrics. You’ll learn:
* Why understanding customer behavior is a quant and qual challenge
* How to spot the signals that actually predict behavior change
* Where AI accelerates insight, and where it creates distraction
* How to get meaningfully closer to customers, without adding more tools
This talk reframes how to evaluate performance and identify what levers actually improve it, helping your team to make smarter bets with greater confidence. Every meaningful outcome is driven by behavior change. And when you know how to design for behavior, you stop guessing, and start building things that work.
**About Our Speaker**
[Lacey Picazo](https://www.linkedin.com/in/laceypicazo/) is the Founder and CEO of ZoCo, a healthcare product studio that turns complex, high-stakes ideas into products that drive real-world adoption. She partners with healthcare organizations to uncover critical care delivery insights, focus product strategy through behavior design, and build solutions that patients and providers actually use.
Thanks to our 2026 sponsors:
[Clarivoy](https://www.clarivoy.com), [What Box Consulting Group](https://www.whatboxconsultinggroup.com), [Conductrics](https://www.conductrics.com), and [Piwik PRO](https://piwik.pro)
More info at [cbusdaw.com](https://cbusdaw.com)





















